Three steps to beat the new station

Summary: SEO is to do is the site rankings, but Baidu gave us the home page only 10 locations, that is, the 10 position is to let the winners sit, seoer must use skills and experience to fight each other, competition, in order to win the position of this home page. We

SEO is to do is the site rankings, but Baidu gave us the home page only 10 locations, that is, the 10 position is to let the winners sit, seoer must use skills and experience to fight each other, competition, in order to win the position of this home page.

We all aspire to be able to sit in these 10 positions, so we all have to do our best to beat the other seoer, but for a new station it is not easy to win. New station to weight without weight, to the quality of no quality, what should be taken to defeat the opponent? The author through the experiment of several new stations, summed up a new station to really beat the opponent to do the following three steps: Research strategy, enrich content, external expansion. Let's analyze each of the following.

The first step: research strategy

Any competition is necessary for us to prepare before the game, SEO is the same, if not to study the strategy, then the new station is simply not qualified to beat competitors. New station just on line, making strategy is very important, here strategy, the most refers to the choice of key words. The author believes that the choice of good keywords to truly make the new station to avoid weaknesses, and then slowly develop, and finally beat the opponent, stable sitting on the home page position. For the new station, choose the key words should pay attention to what? I think there are the following two points:

(1) Key words to be tailored. Many new stations on the line blindly choose keywords, such as the choice of some very broad words, such as "buy clothes" and other words, these words too broad can not effectively transform the flow, and the competitiveness is quite large, the new station to do a short time is impossible, unless the use of black hat. So the new station Choice keyword First principle is to tailor, try to choose some of the industry's long tail keyword, such as to "Where to buy clothes", "xx clothes best", so as to reduce work pressure, but also to do to bring a lot of effective flow.

(2) control the layout of good keywords. Many seoer will be more inclined to optimize a page or a keyword when doing a new station, such a single excessive optimization may lead to the right to fall. Therefore, it is very important to control the layout of the key words. The author's suggestion is that you can put the main keyword, that is, the more difficult, focusing on the optimization of the home page, and the medium difficulty can be placed in level two pages, long tail words can be placed in the article page, this can effectively spread the weight of the page, but also to allow multiple keywords to be optimized, is a very effective way to improve traffic.

Step two: Enrich the content

This step is very important, many seoer too much value outside the chain, outside the chain of the role of the site is really used, but for a new station, if the article is not a few, to make thousands of outside the chain, get the end will only be Baidu K off. Therefore, the research good strategy, chooses the good key words, starts to enrich the new station the content. According to the author's experience, the new station in the early stage can take the original main + collection supplemented by the method to enrich the content, collection can go to some related sites to collect some articles, can be a two-day, the title and the end of the best to write their own, and the original best can be a day, of course, the so-called original is to ask you to look at an article, Then write it down in your own language, which is helpful to the weight of the new station. In the article to properly add keywords, anchor text, adhere to, generally less than half a month, the new station will have a certain ranking.

Step Three: External expansion

Well, the content is also enriched, the site has a certain ranking, the next thing to do is to continue to promote outside the chain. The outward expansion is not only the outward chain, but also need to use other ways to promote the site. The chain to promote the ranking useful, why do you want to promote the site? We all know that Baidu algorithm mentions that a site's click rate if it is good, ranking is also helpful. Website promotion can use a variety of promotional methods: micro-blog promotion, e-mail promotion, offline promotion, etc., here will not be detailed. As for the chain, I think in fact, the new station in two months is not very much outside the chain, you can do four or five of related outside the chain is enough, and then a certain weight and included again to choose to change friends chain, will soon be able to go to the home page.

If three steps are done, then congratulate you, you can really beat your opponents, as long as you continue to work hard, home first will be yours. Although these three steps are simple to say, but to do it or rely on seoer execution to receive the effect.