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Do site can not be separated from the promotion of the site, even Sina, Sohu Portal is inseparable from the promotion, some through the traditional media promotion, and some more inclined to the promotion of network media, compared to traditional media, the cost advantage of network media is very large, So for our grassroots website the best way to promote the site is the use of the Internet to promote the platform, but now on the Internet to promote the difficulty has become larger, especially through the dissemination of information methods to promote it appears to be even greater, because many platforms for the nature of the post will be quickly deleted, However, the great difficulties have to solve the road, let me give you the following to introduce how to successfully publish their promotional information!
One: Find the right release platform
Many webmasters want to be able to publish their own promotional information to every corner of the Internet, through the forum, through the blog, through the QQ group and now the comparison of the micro-Bo and so on, can be seen to release information platform There are many, that is not we have to use every platform for mass release? This is, of course, the wrong approach, That would create two problems, one is the increase in costs, time and investment costs will become big, another problem, the amount of information suddenly become a lot of the day, most of the high weight of the site will be deleted information, and left basically in the garbage station, which will affect the weight of their own site!
So in the search for release platform first to find a high weight platform, and then to learn to change roles, stand in the user's perspective on what platform to find information, and then based on these to carry out accurate release! Improve information conversion rate!
Second: How to create information content
Since we want to promote the website through information, then your information will be able to attract people, such as you are to carry out Taobao customer promotion, the promotion of content is a variety of promotional information, then in the title there is the embodiment of this information, and can not be other types of keywords, general title not more than 20 characters, is not conducive to the search engine included!
For information content, nature is original for good, do not also have to be false original, in addition to the content to be as rich as possible, write a vivid, in the first paragraph of the content will be relevant promotional information or Web site promotion information written out, content not too long, because now are fast food era, many people browse the first paragraph, Even some people just look at the title and directly into the comments! In the information to put the contact method in front of the position, the key words in the text also want to appear very natural to do!
For some information publishing platform, such as net, people posted online, then the information must be filled out very complete, which is very conducive to the examination of information through. Also can convey a message to the user, that is this information is very professional. So it can also increase credibility!
Three: Self-built information release prompt table
Many people only pay attention to the quantity when releasing the information, but do not pay attention to the content construction, even on a platform to repeatedly publish the same information, which is very harmful to the audit of information, and perhaps also to disable your account, which will greatly increase the difficulty of publishing their own information, so in the release of information to create a prompt form , such as the use of the title and content of the cross, the release of information site records, easy to query and see whether the information is deleted, but also to help future post maintenance!
There are many ways to publish information, but there is only one principle, that is, the quality of information needs to be guaranteed, the platform for information needs high popularity, high flow, high weight! This article by the Medicine All Life Net original, A5 first website: http://www.yaodu123.com; reprint Please specify, thank you!