Three unsuccessful Liu and: One thing in a lifetime

To give up the stability of state-owned enterprises, and several college students chose to start their own business, three failed to start three times to stand up, the most miserable loss of tens of millions of homes are sold, but also carrying a debt.　　Finally, he by virtue of perseverance and integrity of the spirit of "salted fish."　　Now the fourth time entrepreneurial success Liu and regrets, he wanted to tell the entrepreneurial and are starting a word: Unfamiliar areas do not do, the success of life is the real success. The purchase of the original shares lost 171,986, Liu and graduated from Xiamen University, was assigned to the Shenyang Transformer factory work. In the state-owned enterprises for 4 years, because of the halo of prestigious universities, Liu and much attention, honor incoming, but arrogant Liu and not satisfied with the lack of passion of state-owned enterprises life.　　1992, the country surging up and down the sea upsurge, Liu and with several college students a communication, learned that everyone has the idea of entrepreneurship, so quickly resigned in the factory, led everyone together a little money, opened the grim shop. Open the grim shop at the same time, Liu and found that some of the listed state-owned enterprises are ready to release the original shares, he identified the purchase of the original shares will be a big fortune opportunity, so the use of the original state-owned enterprises in the accumulation of contacts, with the investment of Grim store to buy a large Unexpectedly, the company finally failed to go public, all the original stocks into a pile of waste paper.　　The investment eventually ended in a fiasco, and Liu 170,000 of dollars in debt. The acquisition of Ink factory lost 600,000 frustrated words said later, Liu and still unwilling to sink down, feel that their talent in the stock investment has not been cast. After a friend introduced, he successfully recruited into the then hot Southern Securities Company, and did the assistant manager.　　In the five years of southern Securities, Liu and investment in the stock market has proved that a few beautiful big money for the company to create a huge profit, not only to repay the debts owed before, and parents in the city to buy a house, accumulated a lot of savings. More money, Liu and the heart again to stir. While working in the southern securities, he began to privately ponder his own business. At that time listen to a friend said a Tieling Ink Factory project is very good, if the acquisition will have a larger profit margin. Liu and moved heart, almost did not do in-depth understanding then acquired the Ink factory.　　But because of not enough, and lack of technical support for the industry, he had to entrust the company to friend Management, finally, the ink factory not only not profit, but also let him lose 600,000. Investment in the stock market lost 10 million the second venture, although failed, but Liu and in the southern securities still have millions of yuan accumulation. With the accumulated contacts and experience in the southern Securities, in 1999, Liu and chose to venture again, founded their own investment companies, specializing in securities business and asset investment management for listed companies, the highest management funds up to billion. With more money, Liu and ambition swelled rapidly, and soon the size of the company expanded, who thought that the risk followed. 2001 unexpected U.S. "9.11 incident" let China's sharesThe city has plunged for 5 consecutive years.　　Liu and no exception, many customers to his debt collection.　　In order to preserve the credibility, Liu and no choice to escape, but put all the risk on their head, in order to invest in the customer is responsible for, he took all his savings, and then sold the Dalian, Shenyang, Anshan and other land properties, finally settled the matter. Again entrepreneurial integrity in exchange for friends to help overnight back to the starting point, but also owed a lot of foreign debt, in exchange for others may really be forever down. But Liu and not as pessimistic as the first venture failed.　　He knew in his favorite area, the value of integrity is how high. As he expected, the president of a bank that had previously dealt with him was quickly loaned to him after he learned of his plight. "I know you, you are a trustworthy person, I like to associate with honest people." "In this way, with the help of some friends, starting from the" 0 "Liu and once again founded an investment management company and an Electronics Co.　　The company is operating well, with an average return of 25%. "After three unsuccessful ventures, I also had a good ponder of life." I think, for young people, the idea of entrepreneurship is good, but must be down-to-earth, step, do not blindly greedy big. People live a lifetime, only do one thing is very good. ”