Three ways to uncover the reasons for the volatility of keyword rankings

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Many friends have this experience, the site did not do anything out of the way, every day will be as usual to send a link, will regularly update the original article, but the site's ranking is not stable, and often fluctuations. Many novice stationmaster all thought is oneself operation is improper, or which aspect "special", thus causes own website to be lowered the right. In fact, many times the reason is many, it may be a certain detail caused, but also may be the search engine itself problem.

Site to do SEO itself needs our insistence, may have just started and did not profit, so the keyword ranking is our biggest motivation. If the keyword ranking is always volatile, one aspect we will deny our level and practice is correct, for future optimization work will have an impact, another effect is the power and enthusiasm attenuation. In many forums to see webmaster posts will encounter such problems. Today, based on these questions and their own little experience to share the reasons for the volatility of keyword rankings, I hope this article is helpful to everyone, but also welcome correction.

The first is the search engine itself: The province is a huge data processing system, every day on the internet will be a large number of pages are created, but also there will be countless pages for updates, delete. So the search engine is faced with a huge amount of data and processing, the need to crawl, crawl, index, storage, preprocessing, calculation of the relevance of some of the process, so the data of a single site in this huge amount of processing fluctuations in front of the normal. A lot of stationmaster all obviously feel that Google is more stable than Baidu, even so, some years ago Google also has famous Google dance, but now already much better. This shows that the ranking fluctuation is normal, as long as it is not a large range of fluctuations, the webmaster do not worry too much.

Next is the competitor: every day we work hard for the site to do links, everywhere hair chain, update original, then your competitor is also so. Maybe they do more than you do, better. Therefore, in the highly competitive industry, not backward itself is a performance of progress, because your site every day new content, every day is becoming strong. Ranking is two-way, search engine is like a referee, who's website strong enough, who is the winner, who ranked on the front. So we see when the ranking fluctuations do not doubt that they have done wrong, and sometimes it is not enough to do their own efforts, but also need to continue to go on, competitors do, you also do all, and better than he did, then your ranking will slowly surpass him.

Finally, its own reasons: the reasons include two aspects, one is the weight of the site is not enough, there will be fluctuations. Second, too much collection, included the deletion of the problem. The reason that the website weight is not enough is many, the most important is the website external link is little, the website time is short, the content repeats too much. If your content is collected or false original, perhaps just collected search engine will be included, but later will be deleted, the proposal is intended to do a long-term station webmaster do not rely on collection. In addition, there is an aspect of the site ranking fluctuations, that is, the reduction of external links. Other sites if the content of the collection contains its own URL, and if his 11518.html "> Web site is closed or reduced, our external links will also be affected, but the probability is very low, because the site's external links every day there will be a new appearance, and not only limited to a site.

Here, through the main three aspects and everyone analyzed the site keyword ranking fluctuations in the reason. In fact, do SEO many times really is a lot of details of things. If your ranking itself is on the first page, it's a normal phenomenon to just drop a few words. And a few pages of volatility is a search engine adjustment algorithm, your site is beyond the competition, but it does not necessarily mean that you cheated. If a one-time ranking disappears or the volatility is more severe, it is the result of cheating. We do not challenge the search engine to deal with the ability to cheat the site, did not find the time is really a fluke, once found, the site is likely to be abolished. Therefore, we suggest that we take a good grasp of the mentality, but too much value rankings, good content, the ranking will naturally be normal.

OK, today will be here, and will continue to share with you on the SEO aspects of other knowledge, we have good ideas are welcome to communicate with me. This article comes from: Villa design drawing, Website: http://www.56828.net/, also welcome reprint, reprint please keep link, thank you!