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SouFun the 11th session of China-ASEAN Fair 16th in Nanning, Guangxi Grand Opening, SouFun, Amazon, Alibaba, Beijing-east and other industry giants gathered around the Cross-border electricity, digital intelligence city, the internet new economy three major themes launched a "brainstorming."
Tianquan, chairman of the company, was the only invited representative of the real estate Network electric platform, and published a keynote speech on "The future trend of real estate dealers" to discuss the experience and future of E-commerce and intelligent city development.
Tianquan, chairman of search House holding Group
The 11th session of China-ASEAN Exposition
"Everything's moving now."
Nowadays, the Internet market is facing a big change, the housing enterprises, real estate network platform and other main players are "stones", for this trend of the future has become the focus of the industry.
Tianquan a stage on the blunt: "Now we are talking about change, real estate network platform is also facing challenges, the pressure of large enterprises more." Now that everything is moving, internet mobility is a big trend. SouFun in this trend, also thinking in the change. In the keynote speech, he has repeatedly soufun his own development and growth, sharing the future of the Internet electric business.
He believes that the current real estate market information platform to be transformed, should be from the concept of customer push to pay attention to the needs of buyers, and the transaction mode to be improved, reduce the cost of intermediate participants.
The future of the real estate electric business platform should be a comprehensive, convenient service platform. Such a platform should have several characteristics: first of all, everyone wants to know about the purchase information, "whether it is on the car, the airport or the train can be found around the price, the surrounding facilities, banks, hospitals, schools can be found at any time." "Second, can realize the potential guest recommended, through the platform to master" when the homebuyers come, when to leave, what to do, see what the house, according to the characteristics of the house suitable for his recommendation to him. "Again, the platform will not only enable buyers to quickly find the house they want, but also let them quickly sell the house at a better price." At present, search Room app, new house, SouFun shop and many other products are moving in such a direction, and has achieved such a function.
Mobility and finance will be the new development direction of house search
Tianquan introduced, SouFun as China's largest real estate internet business, the business covers new homes, second-hand housing, rental and home, more than 5 million per day independent visit, covering 350 cities. SouFun is very concerned about the development of real estate electric business, but also constantly improve the platform and products, keep up with the tide of change, and is committed to become home buyers and even the entire industry service platform.
He said that the Internet mobility and Internet finance is an important trend in the development of real estate electric business. More than 2 years ago, soufun from top to bottom very firmly believe that the future development of Internet mobile potential, so far in the mobile end of the market share than the PC side of the market share.
Tianquan mentioned in the meeting, SouFun based on mobile end of the development of the search Room app, new house, SouFun shop and other products. App based on the positioning principle, can be used to check the project anytime, anywhere to check the price, and the project surrounding the matching and so on. Through the "Search room radar", but also on the phone to draw a circle easy rounds. New home help is to assist the real estate consultant directly with the consumer docking, the current product has covered 121 cities, 2.64 million brokers download, every day 240,000 brokers to find the availability of 2 million users. SouFun Shop is a commissioned to sell the house products, can reduce intermediary store costs, improve broker efficiency, has more than 10,000 popular community in the country layout. Tianquan revealed, "SouFun shop development is very rapid, if the future of financial services and trading links to join the service, the development of the shop in SouFun will play a big role." ”
In addition, more than a year ago, SouFun began testing real estate internet finance, so far in 27 cities have begun to provide services, tens of millions of cash flow every day, financial services is the network platform on the trading platform lubricants, accelerate the development and construction around the purchase of houses and decoration and other links to the Internet financial products and services.
Tianquan pointed out that SouFun will be China's best real Estate "network platform", "trading platform", "" financial platform "triple-A real estate internet" big platform "to support developers, agents, property consultants, buyers faster to achieve sales, buy a good room; support brokerage companies, brokers to obtain more housing, customers, Let brokerage firms, brokers "sell new homes" through the system platform 24 hours to obtain the domestic workers, so that the sale and purchase of the two sides to achieve a simpler transaction.