Tick-tock Taxi announces user over billion, 80 days subsidy 1.4 billion, daily average order 5.2183 million

Finally to get off work, just walked to the bar, the first cup of wine has not swallowed, tick a taxi suddenly push micro-letter, announced that users broke billion ... According to the official statistics of the taxi, from January 10, 2014 to the present, 77 days, tick-tock users from 22 million to 100 million, daily orders from 350,000 to 5.2183 million, subsidized 1.4 billion yuan.

Two months ago, just received a letter shortly after the payment, has published a data, January 4 on the day of the letter, in support of the iOS version of the case, the micro-letter call car has reached 20,000 single, micro-letter to pay more than 6000 orders.

Then "tick a taxi + micro-letter pay" the preferential way to go high, drivers ' incentive and passenger allowances rose from 10 to $15, with an extra amount of free places, and even a quick taxi ride into a price war, and on this basis to increase the concession; now that the subsidy has stabilized, The driver's reward is 10 yuan per order, and the passenger end is 5 yuan per order.

Although the intensity of burning money is unusually fierce, but the effect is quite obvious. According to tick-tock data, from January 10, the daily average of 32 cities in the country 350,000, to February 24 The national 120 cities daily average 3.16 million, and then to March 28 cover the national 178 cities 5.2183 million daily.