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First, the promotion of the theme: GPS products China Ordnance Industry Group Corporation
Second, the promotion of the purpose: through the Chinese traffic, intelligent Transportation, China Logistics Network and other professional media, product promotion, to achieve the improvement of Chinese weapons industry group in the industry visibility, to drive the company's GPS products sales, estimated daily sales during the promotion period of more than 10%!
Third, to promote the object: Automotive industry, shipbuilding industry and individuals in need
Iv. promotion of media: China transportation, intelligent Transportation, China Logistics Network and other professional media
V. Promotion time: 2008.06.05-2008.09.05
Vi. Promotion Ideas: 1. Industry solutions. 2. Business related news. 3. New product release. 4. User interviews. 5. Product function Introduction. 6. Product Test demo mainly to "enterprise-product-service" This is the theme in turn, the main products and services, the two pieces, highlighting the company's deep cultural heritage and the idea of valuing talent.
VII. Promotion phase: mainly for the following stages
Initial stage: The first use of the company and earthquake-related content, the company to draw out (a); then write a company's introduction to understand the company's culture, products (a general introduction);
Then the paper introduces the close relationship between GPs and vehicle industry, GPS and ship industry, GPS and individual (three articles).
Development stage: Overall write the company's GPS features, than other products superior place (an article). Write a few more stories about employees and the company, explaining how the company treats its employees well and that employees are
How to work hard to give back to the company, because of such employees, only to produce such a good product. (according to the actual need to write a few)
Mature Stage: Main products and services, can write the company's after-sales service, as well as the selection of agents, requirements and other aspects of the company to reflect the characteristics of the service chapter. (Quantity according to actual need)
Closing stage: The development of GPs in the new Century (one).
Note: The above content will be based on the marketing effect to make appropriate adjustments.
PS: I looked at my ideas from the industry application solutions, for example: I write to the traffic management system, the leadership of the Transport Department is the achievement, he built GPS monitoring Center for his social vehicles have management what benefits, to what purpose, I would like to start from this aspect, other industries are also, articles to professional, Second, there are corporate content on the research center, plus some news stories about the research center.
This article to help others write, and then a penny did not collect, the mood is not good, also did not take a single, the article also did not how to change, ideas or some, hope to write soft text planning webmaster useful. Hey, life.