To explore the IPv6 of today's online changes with SEO perspective

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Before long-awaited, today June 6, 2012 IPV6 finally officially on-line. The agreement will be a perfect solution to the problem of IP depletion in most countries of the world today. And as SEO our first concern is not to say that the increase in network address, but to consider a deeper impact, that it will give today's SEO bring what kind of big changes.

IPv6 is coming, the biggest change is the IP address has become more. Its arrival will be able to change the current domestic IP tension, some scholars say IPv6 can even allocate a single IP for every grain of sand on earth, of course, this is a bit exaggerated. So what does the increase in IP have to do with search engines? Before we begin to analyze, we first need to understand the new trends in search engines: Personalized search. That is, the results of any one keyword search may be different. Of course, the current domestic Baidu is mainly based on the region to identify, different regions, search results will likely produce different, for example, the author's current IP is for Quanzhou. When we search for "weather", the search results information will be appropriately changed with the IP address of the region. As shown in the following illustration:

With the operation of IPV6, in the near future each computer has its own fixed IP, then the search engine will be able to better for this IP users to implement personalized search, and no longer just because of IP shortage and limited to the region. This refraction is a big problem for seoer. Search results for different search users are different, or according to different periods, different seasons and many other factors to determine the final ranking. So how do we do the optimization work?

To deal with the new trend of search engine "personalized search", the author thinks that for SEO to be still million change, we also need to take the user experience optimization as the center. As seoer we have to jump off SEO this cul-de-sac. The factors that affect the rankings will be more and more, even after a period of time the search engine's algorithm is no longer like the addition, and then sorted by the total score level. Of course Google won't tell you whether he's adding or subtracting. IPV6 is fast, the outgoing will be selected. Are you ready?

If IPV6 let all netizens have their own IP, if IPV6 also and IPv4 the same region distribution that means that search engines can understand specific users of specific areas, the author predicts that the search engine will seize this opportunity to provide users with a better user experience, This is not only an opportunity but also a challenge for our vast seoer, it depends on how you grasp it.

The above view from 2012 summer http://www.zzdxzkzs.com, if there are different views, welcome to point out, reprint please retain the source.