To get a good ranking requires balance inside and outside

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For a Web site, want to have a better flow, it can not be separated from the ranking of keywords, it is necessary to get good keyword ranking needs to be balanced inside and outside, pay attention to both inside and outside the balance between the content of the site and the external chain to get a stable ranking.

Internal balance:

1, the first to ensure that the structure of your site clear and reasonable. First of all to ensure that the search engine spiders into your site will not get lost, for the URL as far as possible to choose to do some short path, but to ensure that your users are able to read, preferably with the relevant phonetic or English words.

2, the title, keywords and abstracts good moderation. Although the title has a high weight, but remember, the title should be to highlight the theme, but not too long, meta keywords Please remember that writing is not necessarily good, but do not write words will be the corresponding disadvantages.

3. Ensure the stability of the space. Although the good virtual space is not to SEO play a decisive use. If a lot of people have entered your website, once your site can not open for several days, or when the time is broken, Baidu will be the fastest in a day will be your site K, to restore also need more than one months.

4, to see if your site has a dead link. Spiders follow the link to crawl your site, if the spider walked into a dead end, I believe his mood will be very bad. If you make him feel bad, believe him will also make you feel bad.

5, kill the traces of SEO. What is the highest level of SEO, it is not SEO, this sounds and color is empty, empty is the same as the color of people confused. Do keyword ranking when you must not deliberately do, the requirements of the natural, in fact, the keyword density is not very important, but must have, to highlight the theme.

External balance:

A person only say that they are good or not, but also need other people's approval. Then do some external links to the site to vote, so as to get a better ranking.

1, ensure the smooth growth of external links

As mentioned above, SEO requirements are not optimized, so do external links need to maintain a steady growth, at least to let the search engine that your station link is a natural growth process, if your link has increased dozens of, or even hundreds, there is a suspicion of cheating. I have a small station of the Department of Gynaecology online advisory anchor text outside the chain is updated in Baidu after an increase of 150, resulting in the keyword ranking disappeared.

2, original articles are not included before not reproduced

Many people in order to improve the weight of their website article page, produced a large number of reprinted information, their articles are reproduced to some of the higher weight of the site. Of course, the search engine will consider the original who wrote, but many times the weight than the original to more fierce. Perhaps Baidu thinks your website is plagiarism other people's article. This is an act of disadvantage.

3, a large number of access to high-quality links, and a variety of effective display of your site address opportunities. But please remember to study the laws of search engines. Mass is best not to try. Therefore, external factors are often in the station after you do the basic skills to determine the success or failure of the place.