To improve the weight of the site for the center of the overall good website optimization

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Website SEO optimization has been as a webmaster must learn and master of a skill, it can make the new online site to improve the friendliness of the search engine, so that the old site in time to revise and improve the optimization of the lack of detail factors, so that the site in the face of search engines and rankings to get better results, So that we can get more search traffic from search engines, improve the overall ranking of the site, promote a better and faster development of the site, with more traffic to let the webmaster benefit from it, so that the website smoothly into a profitable track.

To do a good job of Web site optimization, we need to understand and master the search engine based on which rules to evaluate the site, according to its algorithm rules for targeted optimization, so that all aspects of the site set to its rules, so as to obtain higher assessment results, improve the weight of the site, rankings and included. In these optimization results, the weight as a search engine for the site to give a comprehensive rating, has the most important role, because it is the decision site in the Search engine evaluation system status, and then based on the weight in the keyword search results to give the site related content to rank, At the same time also directly affect the content of the site included the number of numbers.

Therefore, to do a good job of site optimization, webmaster can improve the weight of the site, the weight of the site as a center, and then targeted to optimize the site SEO settings, and then improve the overall site optimization results. To improve the weight of the site as the center, not only around to improve the weight and optimization, but also in this process to fully take into account the various details of the site optimization. By increasing the weight, the optimization effect of "vitalize" is achieved.

The first step to improve the weight of the site to create High-quality site outside the chain. When the new website is online, search engine to evaluate the quality of the site, relying on two aspects of the basis, one is the content of the site itself, the second is the chain of the site, and the content of the study needs a long time, the most direct and most directly reflect the impact of the site is the outside of the chain of the situation, Therefore, in order to achieve the new site as soon as possible from the search engine to obtain a higher weight valuation, the need to use high-quality external chain to drive. On the one hand, the use of Exchange or purchase of high-quality links to drive, on the other hand, in the high weight of the forum on the regular distribution of effective outside the chain to promote. At the same time, need to pay attention to the point is to maintain the stability of these high quality outside the chain, should not occur too frequent rapid increase or decrease, or easily lead to be punished by search engines.

Increase the weight of the site second step, to maintain high-quality site content updates. In the site after a certain period of time, is often used by search engines to visit the site of the study period, the search engine on the one hand will investigate the quality of the site's chain and increase or decrease the situation, on the other hand, is to investigate the site in the content of the update of quality and law, High-quality content allows search engines to get more fresh and original effective information available to the Internet users, while the regular update can let search engine spiders form the habit of grasping the content of the site regularly, to maintain the update of the site snapshot, maintain the content of the site has an important role. Therefore, to continuously improve the weight of the site, the overall good site optimization, we must pay attention to and do a good job of the regular site quality content updates.

Increase the weight of the site third step, build and optimize the site's internal links and optimization settings. In addition to high-quality content and quality outside the chain of the two major aspects, to improve the overall site optimization effect, but also need to do is the site's internal links and other details of the optimization settings. The significance of building the internal links of the site is to facilitate search engine spiders better crawl and crawl the structure and content of the site, so as to increase the probability of crawling more content, increase the breadth and depth of spider crawling. At the same time, can also actively use such as Sitemap, robots.txt, sitemap and other tools conducive to search engines to understand and crawl the site, increase friendliness. In addition, also pay attention to the details of the optimization settings, such as the title title of the site and description description of the settings to select the main keyword, for the column settings are mainly for the secondary hot keyword, in the content page of the Secretary's tail keyword, while maintaining the stability of these keywords, Avoid frequent changes in keywords to attract search engine sentenced to cheat and be punished.

Through these three steps of optimization work, it can be around to improve the weight of the site and a more comprehensive site optimization to do the appropriate settings and improve, through the implementation of these optimization measures and implementation, the webmaster will be able to continuously summarize the optimization experience in practice, improve the optimization method, the site's optimization work to achieve better results. This article by the SEO software http://www.cnzqseo.com original start, reprint please keep the source.