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Now is the coldest season of the year, and then go down is we are no longer familiar with the early spring softwares, these four words believe to a lot of Chinese citizens have left a very good impression, in real life, most of the spring Festival period is in the year of February. In the ordinary life of the increasingly affluent people, for a variety of comprehensive factors, the state of the Spring Festival atmosphere is always created very strong, in the final analysis, I think this is from the angle of economic development to consider.

Let the Spring Festival become a common People's life in a big event, will eventually contribute to the Spring festival plot of the huge consumer market, how the plot to be grand, that is, according to the terminology of our party's propaganda work, this has a strong practical significance of the big things, where is it?

In terms of methodology, it is how to find a moral standard that most people can agree with, and use this highly unified moral yardstick to mobilize the money in our pockets, to stimulate domestic demand and spur the development of GDP in China--such a profound subject, The person in charge of the relevant subject has the profound connotation of Chinese traditional culture and the knowledge accomplishment of political economy, combining the two organically, eventually transforming the material consumption------------------------------------ It is not exaggerated to say that to find a thing that can make the whole nation agree, is equal to the success of 80%. After quite a period of groping, our government has found such a cultural complex, it can be in China's domestic different economic income classes, different political positions, different administrative regions, different nationalities, and even different political views of all kinds of people, in this period of high unity, Each other can temporarily put aside their positions or different principles, together to participate in the Chinese People's Common festival, the cultural core is the concept of family reunion plot.

Our government in the macro-public opinion-oriented constantly sublimation of this spring Festival reunion atmosphere, even completely can give up the theoretical argument, only with sentimental propaganda slogan can be mentioned above the vast majority of Chinese to meet under a slogan, from the political concept that this is the greatest power of the patriotic united Front--as long as you are Chinese, You must agree with the moral model of family reunion. We try to use the concept of kinship based on kinship to form a whole nation's moral cognition, from the perspective of market economics is one of the largest marketing case-it mobilizes all the economic elements in the market, so that the money to feel happy, Make money feel excited. Unconsciously, it can form a huge market consumption hot spot, and it can also be able to prosper for a while. So when we have some kind of worshipping sentiment in the Western countries to tap the marketing experts everywhere, in fact, the real great marketing Master in our Spring Festival gathering.

But how many people are able to think calmly about such a subject in their high density reunion? (for quite some time, our mainstream newspaper has been calling for the promotion of a revolutionary, streamlined, frugal Spring Festival)

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