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June 24, Sohu held a press conference, announced the indictment of today's headlines infringement of copyright and unfair competition. At the press conference, Sohu high level of excitement, holding high the banner of copyright, accusing today's headlines. This scene is like 2010 years Tencent spokesman Tears complained that 360 buckle bodyguard to Tencent caused huge losses. The same giants and listed companies, also with moral weapons, also win the public sympathy, a start-up company to kill the Recruit. And regardless of today's headline infringement, only look at the domestic entrepreneurial environment, Chinese start-up companies are always the giant encirclement and suppression?
The 3Q war opened the door for small companies to challenge giants and opened up the competitive environment for China's Internet. Today, however, we find that the giant's strangulation of startups is still not halted, and whether the strangulation depends on whether the start-up companies are making the giants nervous.
Like 360 of the hundreds of millions of users, in the mobile news client industry, "Today's headlines to get 100 million dollars in financing," the news touched the giant nerves. At the same time, today's headline downloads are already ranked third in the industry, and the headline user activity is the first in the industry through Sina Weibo share data. Clearly, today's headlines have shown the impact of the industry first, to subvert the current industry pattern of momentum, which makes the Giants very nervous.
This from the recent headlines continue to burst the negative voice can also be seen, several major traditional portals are more or less in the condemnation of today's headlines, and the Sohu prosecution is to escalate this denunciation to strangulation. But does the headline today really infringe?
In the mobile internet era, traditional portals do mobile news clients, more is the original transfer of their own mobile phone, and today's headlines, Zaker, 360 news and so on, have adopted the way of news aggregation, can be said to be on the mobile phone Baidu News, and even the headline news that this recommendation will be their own evolution, can provide users with their favorite content. This is undoubtedly a new model, from headline news, portals can also get considerable traffic, which from Sohu active and headline news cooperation can be confirmed.
But the problem is that today's headlines are starting to get advertising revenue, and at today's headline-grabbing communications, top executives revealed that today's headlines have earned tens of millions of dollars in advertising. But the portal thinks that these revenues were supposed to be theirs, not the headlines of today, and the result is the opening scene, the public relations war, the law, the decorum, the ways.
This is not the attitude to solve the problem, but to put the opponent to death. To solve the problem, like Hunan TV no longer distribution content copyright, the content of their own absolute confidence, the two sides can not cooperate. But Sohu used another way, will be a long time portal Millennium second, video business has always been marginalized resentment a brain vent to today's headlines.
When Sohu launches this conference, it has already lost. I hope one day, the domestic entrepreneurial environment will be better, big trees, even under a forest, there are still tenacious Miao can shoot up.
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