Tong: The impact of reverse link on SEO

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A site within the framework of the link, keyword layout, URL, content construction and other aspects of the site optimization work is completed, and can not directly SEO effect, because this is just a good basis for the SEO, to get a better ranking, but also to increase the Web site keyword pages of the reverse link, Because the quality and quantity of backlinks directly affect the ranking of this keyword, so today's focus on the analysis of the reverse link to the SEO impact.

One, what is the reverse link

A Web page has a link to the B page, then a page is the reverse link b page!

Special emphasis:

A reverse link is a relationship between a Web page and a Web page, not a relationship between a Web site and a Web site. Internal links between the various pages within the site called the internal link, other sites to your site's Web page do the reverse link, called external links. Whether external links or internal links, are backlinks, the search rankings are influential.

The influence of reverse link on PR value

According to Google, the PR value of the calculation has a very complex algorithm, but do not doubt that the number of backlinks and the quality of the PR value plays a decisive influence.

If you want to get a higher PR value, be sure to have a certain number of high-quality backlinks, or a large enough reverse link.

View the PR value of the Web page, you can download Google Toolbar installed to your browser, so that, browse any Web page, you can directly see its PR value, while Google Toolbar and translation functions, very useful, here to recommend you. Download Address: Http://toolbar.google.com/intl/zh-CN

Third, what kind of link only high-quality backlinks

What kind of anti-the festival is a high-quality reverse link?

1. Authoritative website

For example, government agencies, non-profit organizations, websites and so on, the home page of the PR values are generally very high, if this kind of site can give you a link to your help will be very big.

2, related websites:

Exchange links, only with those who are close to your site users exchange, such backlinks are also good quality.

3. Famous website

For example, some famous news and information class websites, each major search engine every day to these sites update n times, if these sites important pages to you a link, the daily search engine to update this site, along the link to crawl to your site, will also play to improve the search engine on your site update frequency, So it is very helpful to rank your website.

Iv. How to increase the reverse link

1. Internal link optimization

For many large web sites, because the site itself has millions of of pages, so the site's internal links to optimize the framework, you can make their own web pages to their own many keywords Web page manufacturing reverse link. These backlinks are not of high quality, but because of the large number, they can also quickly play a good effect.

SEO has been a lot of large web sites, just to do this strategy, a lot of popular keywords in one months to obtain the Baidu Google has quickly promoted to the first page of the effect.

2, Friendship Link exchange

This is one of the most important means, because Friendship link exchange generally Exchange home page, and the weight of the first page is the highest, so the website content optimization after doing, adhere to exchange a two-month link, as long as can adhere to, can get better rankings.

Note: Avoid exchanging links with those that have been penalized by the search engine or poor quality. Remember the old saying: Birds of a feather flock together, the link between the pages, the same, so for the reverse link, the search engine is based on the quality of your reverse page to judge your Web page good and bad.

3, other means of increasing the reverse link

There are many ways to add backlinks, such as using soft text, blogs, etc.

4, increase the reverse link key words

What's the point?

Answer Yue: Patience!

Take the Friendship link exchange to say, Exchange 5 links a day, one months can exchange 150 friendship links, there are so many links, the general keywords will be lined up, but most people are lack of patience, work is always loose, fishing, so it is difficult to make better results.

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Author: Tong

Starting: SEO Training Network (http://www.seo.net.cn)