Touch screen industry standards manufacturers turn to Microsoft certification

In the end of October, a 14.1-inch touch screen products to obtain Microsoft certification, November 25 night, the victory of the precision of the announcement said, the company and a combination of Lenovo computer 21.5-inch touch screen products, has passed the Win8.1touch certification of Microsoft Laboratories.

At present, the domestic touch screen capacity has greatly increased, and towards the price and profit more significant in the direction of the large size, China has become a global touch screen manufacturing base. But a problem that can not be neglected is that the domestic has been lack of touch screen industry standards, many of the large size touch screen manufacturers have to pass through the Microsoft Laboratory Win8.1touch certification as proud.

In this respect, Shenzhen Technology Investment Co., Ltd. deputy general manager of Guangdong Province Touch and Application Industry Association chief Vice President Xu Shiying to the "Daily economic news" Reporter said that the Microsoft certification is enterprise standards, but because of technical routes, technological conditions, application areas, the current domestic touch screen industry standards are difficult to set.

The symbolic meaning of Microsoft certification

Victory Precision Dong Baoyanqing told reporters that the mainland has no Microsoft certification bodies, the above products are based on Microsoft's Taiwan-certified institutions.

It is understood that all products certified by Microsoft are awarded the "Designedforwindows" logo. As long as the computer hardware product and the driver pass the authentication, it represents the basic compatibility problem with the Windows system.

According to reporter statistics, from the end of 2012 to date, in touch screen products through the Microsoft Certified A-Share listed companies, in addition to victory precision, there are Hui Guan shares, long letter technology, CSG A and so on.

Hui Guan shares is the first touch screen products by Microsoft Certified domestic listed enterprises. September 2012, the company submitted a 19-inch infrared touch screen prototype for Microsoft Test certification, and in November, the adoption of the Microsoft Win8touch certification, and the certification in the subsequent received a substantial return. In May this year, the Hui Guan shares obtained Lenovo a total amount of 62.499 million dollar touch screen purchase contract, become Lenovo touch screen products, one of the main suppliers.

Through the Microsoft certification has become a touch screen manufacturers into the Microsoft industry chain "amulet."

In this regard, the Han Wang Technology, a sales director to reporters that the company's touch-screen products through the Microsoft certification, has symbolic significance, especially to become a big brand of PC suppliers. However, many of these technologies are in fact common, and other manufacturers can produce similar products, there is no infringement problem.

Yu Shun Electronics Marketing Planning Department manager Tan Xuiyi to reporters, touch-control industry core technology by foreign enterprises, including chips, IC, as well as new materials, new technology research, such as carbon nanotubes and nano-silver, etc. are initiated from abroad, so foreign customers occupy the right of speech.

Industry standards or difficult to develop

Reporter noted that 2013 China touch screen Industry standard seminar was scheduled to be held in Shenzhen in May this year, the participants have come from the Ministry of Technology, the National Standards Committee experts, Apple supply chain representatives, well-known touch screen industry chain representative, South Korea, Japan's industry leading enterprises representative. But according to Xu Shiying, "The meeting was later dismissed."

At present, the touch screen scheme mainly includes three kinds of ogs, On-cell and In-cell, which have advantages and disadvantages in realizing the touch-control function. and materials and technology, such as ITO, metal mesh, nano-silver, graphene, such as the replacement speed is very fast. "The idea of a unified industry standard is there, but it is still very difficult to implement." Xu Shiying also said.

According to the reporter understand, at present, touch screen industry is still in the enterprise standard stage, the so-called enterprise certification is the customer standard, different customers will be based on their own process technology and marketing strategy, the upstream touch screen to put forward different authentication methods, the product specification size, resolution and quality control capabilities of the examination certification, Some companies even put forward to touch screen manufacturers will touch screen and LCD fitting after the requirements of supply.

and touch screen manufacturers are not active in setting industry standards, Baoyanqing said, industry standards or not to replace enterprise standards. Tan Xuiyi said, "I do not agree with the industry standards, because the industry's touch products are differentiated and personalized, unified standards will make the market lack of vitality." ”