Traditional retailer joining network business Marketing Alliance

Business News (reporter Wu Wenji) tomorrow, brought together nearly 50 online retail enterprises "Click Consumption" Big promotional activities officially launched, Cui Wei Department of the online outlets, the Beijing-wei-da pharmacy online shop, such as the traditional retailer's network shopping platform to become this year "click Consumption" rookie. In order to speed up the development of electronic commerce (electric Business channel), the City Commerce Committee and the Beijing Electronic Commerce Association jointly conducted nearly 50 online retail enterprises to carry out a 3-month "Click consumption" large-scale joint online marketing campaign. The participating enterprises not only have Jingdong mall, Dangdang, le Friends Network, the new seven-day electrical network and other professional network business, as well as Cui Wei online outlets, Xidan shopping malls Igo5 Network, the contemporary Online mall, the U.S.-Beijing North World, pirate ship and other traditional retail enterprises of the official online mall.　　At the same time Open mobile phone version of "Click Consumption" page, consumers can grasp the promotional information of 50 companies at any time. Linya, secretary General of Beijing Electronic Commerce Association, said that traditional retail enterprises net face the challenges of technology platform construction and Procurement mode transformation. To join the network business marketing platform, the traditional retail enterprises can form a occasion with the big brand network.　　The introduction of the Cui Wei building on the Internet, is the shopping mall in the tail goods transferred to the Internet sales, to avoid the sale of selling goods to affect the overall shopping atmosphere. "Click Consumption" is not only to build a platform for network merchants to expand the market, but also to standardize the network business services, purify the market order, and establish a positive image of the brand. The Beijing Electronic Commerce Association also advocated 50 network operators signed a "service convention", which the customer service response time to make specific provisions.　　E-Business Enterprise's website customer service mailbox to 24 hours a day, the site of artificial customer service and timely communications customer service at least during the working day to ensure that 8 hours to accept consumer complaints; site working hours of customer complaints response time of not more than two hours, the site nonworking time customer complaints response time not exceeding 24 hours The official promotion platform not only lets the participation enterprise establish the good faith brand, also benefits many in the sale. According to statistics, June 2009 launched the first round of "click consumption" promotional activities, within 3 months of sales breakthrough 2.2 billion yuan, an increase of 136%; Last December, a one-month "click consumption" activity accumulated sales of 1.3 billion yuan, the year-on-year growth of nearly one times.