Travel sharing Application "on the road" won soft silver 15 million dollar investment

Travel-sharing applications confirmed on the road today that 15 million-dollar B-round financing has been completed, coming from SoftBank China.

The company has a fast pace of financing and has completed 3 of $20 million trillion in financing in 18 months. July 2012 to get red dot venture investment in a round. Then I got Alibaba's A + round of investment.

"On the Road" is a tourism record sharing application, October 2011 on-line, there are tens of millions of registered users, active users more than 200,000. With its class This application also has bread travel, Cicada travels, travel notes and so on.

On the road is characterized by faster movement on the commercial Road, they from Ctrip, Taobao travel dug to do tourism supply chain members, to start to develop their own tourism products. Earlier this month, they launched a new mobile travel booking application "Amoy on the Road", the main leisure holiday and preferential machine wine package products. On the way the app co-founder, CMO Puminghui said, "Amoy on the Road" is for the individuality, the depth free line user provides the personal convenience service the mobile on-line reservation platform.

Zhangtitri, vice president of SoftBank China Capital who participated in this round of investment, revealed that the team was formally involved in the process of "Amoy on the road" since last 7 August. "We've been urging them to start making some commercial attempts." Because you don't do commercial attempts, you can't understand the real needs and circumstances of consumers. ' Tao on the road ' can let the user through his own behavior to experience, then evaluate these products, at the same time through the continuous analysis of products, screening and elimination, to establish a more transparent, more open occasions. ”

On the way, CEO Albert Chan said, the B-round financing will be used to consolidate and develop the users and brands on the road, as well as the construction of "Amoy on the Road" eco-tourism electric business platform.