Trial sample online Hot, the problem is more consumer problems

Source: Internet
Author: User
Keywords E-commerce online shopping
Tags .mall channel consumer consumers counter installed it is it is understood

Online Hot cosmetics "trial installed" although the price is low, but the route unknown, the quality of the mixed, troubled consumers-

Originally as a brand gift of small bags or small bottled cosmetics "trial outfit", "sample", but now become a lot of online sellers of the hot goods. Although the price is not expensive, quite popular with some consumers, but the "sample" channel unknown, the quality of the mixed, and even counterfeit counterfeit products flooded the market occurs. "Sample" identification difficult, free from supervision, but also become a problem for consumers.

Trial Sample Online Selling

"I often go online to buy a big brand of trial, because the price is really cheap." "The habit of online shopping," Ms. Zhang told reporters, such as a well-known brand of the essence of muscle bottom liquid, there are a lot of trial installed on the internet, the cheapest to sell a few dollars, according to the number of ML to calculate the unit price, only equivalent to One-tenth of the price of authentic counters. Reporter in the interview learned that it is because of such a disparity in price, so that "trial installed" online consumption is a very popular category. Reporter browsing a number of well-known network to buy a platform to learn, specializing in the sale of brand-name cosmetics trial installed sellers have hundreds of, in a power platform input "cosmetics trial installed", you can search for more than 7,000 products, some inexpensive cosmetics sample, one-month sales of more than 2000.

The authenticity of goods is difficult to identify

"I've also bought a questionable trial outfit, but I don't think it's a good thing to be cheap." "Another often online cosmetics trial installed Ms. Liu told reporters," There are two times to open the packaging found cosmetics color, smell with the usual use of the authentic a little different, but because the amount of small, whether there is really a problem with their own is not very sure. "It is understood that there are a few consumers of similar problems, and to identify the authenticity is not easy." Reporter interview with the consumer in the online purchase of the three brands of small bag trial installed to the shopping malls counter requirements to identify the authenticity, are not qualified to identify the business or have no right to identify and other reasons to refuse, some counter salesperson said, only to the counter sales and gifts of goods fidelity, the channel is not confirmed.

Trial sample Hidden Trouble more

A high-end cosmetics brand for many years engaged in sales agent of the industry interviewed, said that online sales of the trial installed there must be fake hidden dangers, one reason is "stock" too big. It is understood that as a gift of various types of trials are usually small quantities of supply, and with the season and sales focus on the different, will often change the form of packaging. And some shop perennial bulk sales with a trial outfit, there must be a problem. In addition, it is worth noting that some businesses on the internet often say "the counter is retained", "Manufacturers direct supply" and so is not credible, according to a number of well-known brand counters introduced, formally sent out of the trial, all to retain the name of consumers, contact, used for write-off, will not flow into the market In addition, online sales of the trial packaging mostly no Chinese logo, even the production date, shelf life is not, these will become the use of security risks.

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