Since the introduction of the foreign trade subsidy on the platform of Datong two months ago, Alibaba has already paid "upside down" of 3.5 million yuan. This "loss-making sale" hides the ambition of Alibaba to open up foreign trade channels. Yesterday, Alibaba joined hands with seven commercial banks to launch an unsecured credit loan for foreign trade enterprises. This is yet another actual battle of Alibaba big data following the small loan from Alibaba.
Troubled: foreign trade enterprises break ice
For foreign traders, after this year, their business model can make a big difference - they can get loans from the bank. Yesterday Alibaba, in cooperation with seven banks including Bank of China, China Merchants Bank, China Construction Bank, Ping An, Postal Savings Bank, Shanghai Bank and Industrial Bank, provided foreign trade enterprises with an unsecured loan program, "Internet Commerce Loan Premium", based on online trading data. According to reports, the amount of credit available to enterprises and their export data binding, through the export of integrated services through the Tatsu foreign trade enterprises, each export of 1 US dollar, access to 1 yuan of loans, the maximum credit line of 10 million yuan, the average interest rate of 12%. "As long as the enterprise has no bad record in the bank, no over-loan, and complies with the requirement of three-way cooperation and export of 100,000 US dollars in six months, the enterprise can get a loan." Wei Qiang, General Manager of Foreign Trade Integrated Services Division, Alibaba said At present, 67% of foreign trade enterprises belong to the target users of "Advanced Online Commercial Loans", ie, the annual loan quota is between 1 million and 10 million yuan. It is very difficult for these enterprises to obtain bank loans. A business representative attending the event disclosed to the Beijing Commercial Daily reporter that most of them have "borrowed money in the circle of friends" when there is a need for funds.
Purpose: Make a big platform to collect data
Wu Minzhi, president of B2B division of Alibaba Group, admitted that Alibaba did not want to make profits in this business in recent years. "When the data is more complete, bad debt rates lower, the bank's cost down, the part of the cost reduction can be Alibaba's profit margins."
In the field of foreign trade B2B in China, Alibaba occupies about half of market share. After this year's multi-hand layout, there is a view that Alibaba is trying to build a foreign trade value chain based on the One-Touch platform.
"First, Alibaba attracted a large number of users to the Datatou platform in the form of foreign trade subsidies to collect data, and Alibaba then used a series of models to evaluate the transaction data and told banks how much they should provide for the business. Due to the low cost of loans and the ease of operation, this product will attract more foreign trade enterprises to enter Datatong and form a loop, "said a source close to Alibaba.
Mr. Jiao, who exports metal products in Shanghai, believes that the biggest advantage of this product is unsecured loans, "but if a company wants to get a loan, it must be placed on a platform to get your data. This should be Alibaba now Most want to get something. "
Future: Paving "Ali Bank"
In the view of the industry, the real highlight of "Internet Business Loans Premium Edition" is to make the mobile data form a "mortgage." In Wei Qiang's words, the mortgage is the transaction status and credit of the business. This is difficult for banks and other financial institutions to do.
Some people in the financial community think that although banks and Alibaba now have their own duties - Alibaba is responsible for playing the data and the bank is responsible for giving money. However, the business data and risk control model are all held by Alibaba so that the bank can not but prevent it. . Alibaba has long been a rumored alibaba bank once qualified, can immediately complete their own financial business, Ali, or micro-credit, network business credit Ye Hao, these business experience will be Alibaba's banking experience involved in the valuable experience. "
Beijing Business Daily reporter Xiao-Meng Meng