Twitter buys network ad marketing design agency Nclud

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Tencent Science and Technology (Shanhui) Beijing time June 5 News, according to foreign media reports, the web design company Nclud co-founder, Brand experience director Martin Linrein (Martin ringlein) local time in Sunday, released a Twitter message that the company has been bought by Twitter.

"The news is true, Nclud has been acquired," Linrein said in a Twitter message. Today, I became the new design manager for Twitter. ”

A Twitter spokeswoman pointed out that the company did not buy Nclud as a whole, only acquired its intellectual property, and that some of Nclud's employees had joined the company. "I can confirm that some members of the Nclud team are already working on Twitter," the spokesman wrote in an e-mail. Twitter did not buy Nclud as a whole, but only acquired Nclud's intellectual property. "He did not disclose the price of Twitter's acquisition of Nclud intellectual property.

Industry insiders point out that, given the continued growth of Twitter, the acquisition of Nclud intellectual property is meaningful in the search for a better way to use attractive designs on different platforms to serve advertisers and users.

Nclud is an advertising and marketing design company whose team has completed several web and mobile projects, including Oracle's iphone apps, Ogilvy PR website and Politico iphone apps. If Twitter continues to carry out nclud business, it means it will go into the traditional web advertising arena. If the deal is aimed at acquiring Nclud talent, Twitter will use Nclud's talent to strengthen current products and services.