Two advantages of friendship links and three major points of attention

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Site optimization is mainly content with the chain of these two parts, outside the chain in the overall ranking of the site to play a decisive role in the chain to do a good job in a large level can enhance the site rankings and weights. We usually outside the chain to promote the form of: forum promotion, blog promotion, question and answer promotion, Baidu experience and encyclopedia, soft paper submissions, website navigation, as well as links and so on. These outside the chain to promote the way, but the effect is relatively good mainly soft text submission and friendship link exchange. The following content is mainly about links.

Links have two major advantages:

1, friendship links more relevant;

We know that the relevance of the chain to a large extent determines the site's inclusion and ranking. Under normal circumstances, we exchange links will find the same industry site, it is because of this, friendship links in the relevance of the highest, so that it can better improve the credibility of the keyword and authority.

2, friendship links more stability;

Although other outside the chain to promote the way the effect is also good, but one day because of an article content, because a sensitive word or because the number of brushes more than a certain amount is managed to delete account IP. We know that Baidu optimization is the most taboo is the chain of ups and downs, whether it is large or large, are very easy to let search engines think is cheating, but also very easy to drop the right or K station. Under normal circumstances you in exchange for friendship links with others as long as your site is not the normal right to be lowered by K, others will not casually to remove your links. Because of this, friendship links are relatively stable.

Exchange friend chain three points to note:

Notice a matter, pay attention to the update speed of friends chain website;

Many webmaster exchange links when the PR as the first condition, as long as the other side PR than their own high, it is not hesitate to change with the other side, this is wrong, PR is important, but not the most important, we check the quality of the other site when not limited to the PR, we should pay special attention to the other site updates, A PR high but not included, update speed is also slow, it means that the site is not worth. With this empty PR and no quality of the site to change the friend chain is better to find PR lower, update the site for timely.

Note the second, pay attention to the number of friends chain site export;

The weight output value of the friend chain is distributed evenly, also means that if the station links more and more so can be assigned to the weight is lower, so in exchange for links, we need to pay attention to check the other side of the site to export the number of links, under normal circumstances, 30 within the effect is better, But it is best not to find more than 50 links to the site, because the weight from the site can be very small, almost negligible, therefore, the weight of their own web site can not help to promote the role.

Note Three, pay attention to friend chain website PR access mode;

Some novice may not know through 301 or 302 to the domain name to another PR higher web site, so as to enhance their own domain name PR value of cheating means. For this by cheating to enhance the PR site, we can not change the link with it, because the site is not long to survive, will soon be search engines to find out, to the end is bound to be clear zero. Because of the link nepotism and this kind of site to do friends chain, if we have to do with it friends chain, we are bound to be affected by its own site will also be down the right or pull hair. Therefore, we need to check the authenticity of the PR before exchanging links. So, by the way, how to identify a fake pr!

Identify false PR We can start with 3 places:

[1], look at each other Google page snapshots, if you see the content of the Web page and Google snapshots to see the content is different, it is very likely to cheat;

[2], check the reverse link, if the reverse link is very little but the PR is very high, that should be careful, under normal circumstances, nothing outside the chain of the site PR also can not high where to go;

[3], in the Chinese web Information Museum to enter the site's domain name, check its history, see from the tail, if you find a time the site's snapshots into another site content, that means the domain began to turn.

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