Two customers purchasing psychology, discuss with you

Source: Internet
Author: User
Keywords Purchasing Psychology

1. When a customer has just entered an industry, such as a mechanical industry, this machine is used to produce certain products, because the product is somewhat different. Customers are new, do not understand, so try to send mail to us, how do we deal with it, this psychological grasp is a problem.

Small head Baidu bid assistant small compiled statistics, nothing more than these processing methods:

Many people may be directly do not reply to this email, because too general, like a liar, I think this is not good, an e-mail will not take much time, you in http://www.aliyun.com/zixun/aggregation/32447.html "> Online chat time basically can handle an email;

Reply to the email asked what the customer needs, what production, output and other indicators, I began to deal with this method, but the response rate is not high, because customers do not understand, I do not know what I have money to buy, do not know the existing conditions can support me to choose which one;

Many people will be their own web site or parameter list sent to customers for choice, this method allows customers to have a selective, can form a general understanding of this product;

There are examples of products we can produce, make a sample list, ask the customer's intention, and then, report a most basic production line, configuration table, price, size and so on, I think this method is best, because there is a small psychological problems

Just like we buy things, I just want to buy clothes, but do not know what to buy clothes, I wander, people ask me, you want to buy what, I will say I want to see, is to see, and then Non-stop stroll, walked to a shop, a boss, asked: You need what clothes to see how this, I think it suits you, try, Anyway, try not to pay! I might stop to look and talk to my boss about what I want to buy.

have done procurement, of course, domestic procurement, I prefer to provide solutions for my suppliers to discuss, as for the other only know to ask, I really can not answer, on the other hand, feel less attention, also unwilling to answer.

2. Or the above example, buy clothes, the same clothes, or two clothes give me the same feeling of satisfaction, I saw in the first shop, the price is 500 yuan, I am afraid to be slaughtered, so, go around, found that the bottom of the lowest price is 500, to the last one or the countdown to a family, I tried to talk about the price, or invalid, 500 yuan can not change, I will run to the front of a certain buy it?

I will not, why, in this side can buy the same products, why more run, and go back, it shows that you do not have a more appropriate choice, face inevitably ...

Similarly, look at your factory customers?

In response to this procurement mentality, what should we take to retain customers, or to see a lot of factory customers back to buy it?

Customers may have got the offer when they come over, the price of each house has a general grasp, first of all through this has a preliminary screening, to every one after the familiar, talk about prices, eat a little bit of play to the next one ...

Some customers will decide on the spot, if the spot, the price is similar, it is estimated that the last one often wins the bid; If there is an obvious low price, after reading and very satisfied, then the customer will look back to find a low-cost one in the communication quality problems; If the customer focus on the size of the factory, may be the largest and most luxurious factory won the bid ...

Some customers will come back to consider the home of the goods, this time, customers in the process of many factors will work, price difference is not much, which sales staff, engineers the most professional, or which host the best, playing the best, the impression of the deepest, later, but also enjoy, will become a customer consideration factor ...

So, to really win customers, three points:

First, understand the customer's concerns, what factors determine the customer's choice

Second, understand the price of competitors, this method is many, very written, not much to say

Third, how to arrange after the customer, how to entertain, let the customer think you are the most professional, the products provided will not be a problem;

To discuss with you, we think that what can make customers more trust themselves, more effective grasp of the customer's psychology ...

(This article by the small head Baidu bidding assistant trial Station provides: WWW.YIJIANJINGJIA.COM/PRODUCT)

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