Two explorations of New Wengwen: The service platform of early-stage entrepreneur with exerting force

June 21, "Entrepreneur" magazine's I Black Horse Network officially on the line, "entrepreneur" magazine from a simple media organization into a "magazine + Black Horse training camp + Black Horse contest +i Dark Horse site" Four integrated early-stage entrepreneur service platform. Since last June, the "entrepreneur" magazine held the first "Black Horse Contest", the competition has passed three competitions, the cumulative more than 3,000 enterprises to enter the contest, each of the average contributed to about 200 million yuan investment and financing docking.　　At present, more than 400 of the participating enterprises have won the docking of the wind. According to the "entrepreneur" magazine President New Wengwen introduced, focused on the early training of the Dark Horse training camp has been held four, a total of more than 120 students.　　In addition, I have more than 2000 early investors online, before the online, there have been more than 1500 projects and investors docking on the site, the current average daily can butt 4 investment. In addition, also set up a dark Horse fund, the first time to raise 100 million yuan, has already invested seven or eight early enterprises.　　New Wengwen said that this is only a trial product, the initial idea is that some good project investors will miss, lost a pity, so set up such a fund to help the project missed. Icanmusic's founder, Vekeyun, is a dark horse growing camp and an EMBA student at the business school. The biggest difference between training camps and business schools, he says, is that training camps are a place where you can spit out grievances and not be able to talk to the campers with the pain of humanity. Occasionally will talk about business model with the camp friends, the result everyone "Pat Brick".　　After getting the advice of the training camp friends, Icanmusic has undergone 2 transitions, using his words from "cock silk" into "Gao Fu Shuai". Black Dai additional Lolin after the Dark Horse competition team, Pathfinder Sheng hope to be able to invest, after, more than 10 investment in droves. Ding Tian Capital founder Wang Bing flew to Shanghai, called Lolin: "I came to see a face." After the company went around, he asked how much it would cost and gave Rowe a week to think about it. On the seventh day, Luo accepted Wang Bing's investment.　　Afterwards he recalls: "He actually just came to see my company and the team voted for us." There are a few entrepreneurs like Vekeyun and Lolin who have grown and invested. Lakara founder and President Suntaujan is the Black Horse training camp judges and lecturers, "Entrepreneurship of the 36" first is to give the dark horse members of the class and write.　　He analyzed New Wengwen's success from a business model point of view, summed up four aspects: what people have what needs, what products to meet demand, what channels to get your products, how to charge. Suntaujan introduced, New Wengwen found entrepreneurs, many entrepreneurs do not understand the management, financing no channels, there will be no media coverage, this is the rigid demand of the market. So he made a series of products to meet the market, first of all, you come to participate in the Black Horse contest, there is a media can be perennial reports, and now there is a website, do not compete through the website or magazine to get the letterIncome。　　In addition, the site also linked entrepreneurs and investors, investors missed a good project, the Dark Horse Foundation to make up. How do users get it? can be subscribed, registered and competed. The profit model is also more and more clear: The magazine has sales can make money, the site is now free, the future may be to the direction of membership fees. Let New Wengwen unexpectedly, the Black Horse Competition a free, the second phase of the camp, students voluntarily paid, probably to the business school tuition 1/10-1/5.　　In addition, the black Horse competition for investors to charge intermediary fees is also a profit direction. When it comes to profitability, New Wengwen seems a little veiled. Side of the Suntaujan hearty said: "This is what embarrassed, valuable sites are worth paying, there is income and expenditure is a healthy business model." According to New Wengwen revealed, in fact, initially did not hold the motivation to earn money to do, just see the value of small entrepreneurs.　　He believes that entrepreneurs have no money, desire to grow, power, but the most future. When he did it in 08, he knew that he would not be a groupie but a scout. "Since you're a star hatching class, you have to have a public good heart, to get together early entrepreneurs." Stand with them, you will be more and more power, now there are many investors to find me, to invest in I black horse net.　　"New Wengwen revealed. The first and most difficult thing is to find these small entrepreneurs. "But the cause is to raise the flag and let the small entrepreneurs believe we serve them." I do this thing is to bring the small and huge entrepreneurs together, so that entrepreneurs no longer lonely. Every time I say this, New Wengwen speed up his spirits. Realizing he was more excited, he smiled and said, "I can't stop talking about this." "In Silicon Valley, many angel investors are also holding on to unprofitable motives for their initial investment."　　And New Wengwen believes that with the entrepreneurial mentality to help entrepreneurs, they will be the future of China's economy, coupled with a large number of rigid demand here, do not worry about the problem of earning money. Vekeyun attended the Black Horse training camp after this evaluation of the cause of New Wengwen: "You can feel the cow is in earnest for the entrepreneur to pay, can feel his heartfelt sense of respect for the entrepreneur." And, this platform-style openness, he has no enemies in his heart, is to do it with the mentality to do it.　　"He also revealed that not taking advantage of the entrepreneur is also one of the characteristics of the Dark Horse series, some institutions will share the founders and so on, and there is no such problems." When asked about the New Wengwen, why would it be made this way today, is the experience of the past or the subsequent positioning and vision? He summed himself up: "The most important thing is your values, see what you want to do, the spirit is more important than the business model, we found the help of entrepreneurs such positioning."　　"The opportunity and challenge that the media brings to the cattle is that he brings together a group of media elites, but the lack of a service-oriented elite is also a short board for the team, such as investment banks, institutions and other talent." Starting in 08, New Wengwen wrote on a small blackboardThree words: "mentality drop, the lack of management, and the communication between employees." After four years, now entrepreneurs talk about the hardships of entrepreneurship, his eyes will also flash tears. I don't know what he will leave if he writes again today.