Two years of experience in entrepreneurship

My entrepreneurial products to the present, although no big achievement, but I finally did what I want to do. Can only say just start, on the road.

In the past two years, the most influential person is Lao Luo, whether the old sayings or speeches, let me know exactly what kind of attitude to look at this society, to look at entrepreneurship this matter.

Try it.

"When we were young, we always mistook creative impulses for creative talent," Mr. Qian said. ”

But anyway, how do you know if you're really talented?

12 I am more mature than 11, 14 I more calm than 12. Over the past two years, no investment, no cool products.

But it was a wonderful experience.

As the old man said in the speech, work tired sleep in the office, in the middle of the night to wake up in the window, watching the quiet evening, can not help but sigh: "Damn, I am in the entrepreneurial Ah!"

You think, if you have money, is not afraid to lose? If you have no money, you have wool to lose? Not to be afraid of.

Try try, fail, no one blames you.

Idealism

When I thought there was a great idea, the rest of so easy, just find the programmers to do it all right.

All day a variety of fantasy must be made, think very distant, how to see how to think this can certainly become, finished with, on the poor together, Kaniko dry. Especially the small white class entrepreneur.

This is also the psychological state that many people have when they think of a particular cow's originality.

But many of the products that are now successful are not always the first to think, just as someone would have wanted to do a, then succeed in B, and finally make money on C ... It happens all the same.

Angry Birds before the famous, Rovio but did more than 10 games. Zuckerberg has done a lot of practical software before Facebook exploded.

There are a lot of good products are inadvertently small creative, did not expect to make a fire, such as Flappy Bird. In the current global entrepreneurial tide, this probability is very low.

The most I should reflect on is that some closed doors, which have a person's creativity, a little bit of the product, and then a shot popular?

Hide to Tuck, alone planning, think to do out of certain someone will use, afraid of others plagiarism. In the Internet industry, no group of People's Brainstorming, day and night busy, no rapid market verification, to succeed is impossible.

I once thought that will be very good product, finally abolished the struggle to make, oneself all felt is not justified. However, this includes time and trend issues, two years for the internet industry is very long, fast changing, user needs one day.

Of course, this is only a small excuse, the biggest reason is that you are too young!

So, when you see someone made a good thing is that you have thought of the idea, do not regret that they have no money no time no one to help, even if you give money to give time to people, you still do not! Similarly, my little partner has already been hands-on. Even if you want to be careful, there is no reality complex.

Remember, don't think highly of yourself. (although Apple's advertising words are more powerful than you think)

Idealism is also part of the idealism of the real world. Market sinister, fierce competition, it is at this stage, inadvertently know that Lao Luo, his humorous, sharp, tough, but full of positive energy in the speech guide me to do the right thing. For example, pay attention to copyright, do not engage in bad marketing, not boast exaggerated and so on

Youku are: "My Struggle", "an idealistic entrepreneur Story" series, Smartisan system Conference, Hammer Mobile press conference.

Team

The funeral of the ancestors. This is especially true in the start-up phase of entrepreneurship.

Liu also said: "Build a team, set strategy, with the team." ”

Robbery gangs have to have a division of labor, driving, sentry, collect stolen goods, we trust the line. Entrepreneurship is the same, like-minded, mutual trust, to start work.

I am still very clear, but too strict to meet the candidates are not many ...

Every fancy a person, all have to bother to contact, and he said your ideas, ideas, and no pay (can not be a partner of remuneration), the chance of success is 5:1, this is the small partners selected after the referral to my people, I go to contact.

If the net is universal, 20:1, not too much.

For the idea of the wrong resolute can not be. Or after joining to find unsuitable, also can not because his/her skill is better and insist on keeping ... I have made such a mistake, resulting in time-consuming, but inefficient, the end result is the same. Do you really need ta in the words "redo"? Don't you think that ta can't handle it? Is there no other candidate? ）

The advantage of having a team is that team members walk together with the same beliefs, instead of looking for a product that will make money, it's a lot less likely to happen once a project fails, because the first reason you gather together is not the project, but the people you admire.

Now do not work together, because the lack of strength, less experience, but not the right. There is always a chance to do something, and networking is important.

Of course, even with such caution, I have experienced members who leave because of personal affairs or without reason. I have a great faith in each and every one of them, and maybe he didn't feel guilty when he left, but I couldn't. That taste is no less than your boyfriend/girlfriend suddenly said break up, and then pull black you, not contact ... Not even tell you to break up, directly lost contact ... (However, to keep people is their own problem after all, this reflection has to have)

Second, the team's opposition to the voice of course, disregard will be very dangerous.

However, it is necessary to distinguish between what is rational opposition, what is irrational, or the result of differences in ideas. And this, for managers of the great psychological test, you can not be sure that they are really broad-minded to contain all the voices of doubt, at least I can not completely.

Make a product

Originally want to study management, the damn college entrance Examination let me become the program ape ... But so I started the internet industry that I never thought about.

At first I thought it was easy to develop the product, tell the program ape what I want, and leave it alone.

However, what kind of function you want, you have to think ahead. Product development is the most taboo is to add function, that is, product managers are often black "change demand."

Decided to do what kind of products, I am thinking about specific functions every day, and even a lot of it is I think when I sleep, wake up the first time to write a cloud notes (implanted ads ...) NetEase I so very much you, give money, it is not exaggerated. After reading a book has the sentiment, sees some news to emerge the new idea ... Wait a minute

And when you think about it, you have to make it clear to others. To understand that you want the function is a full of trouble, writing documents is the necessary skills, as a small white, it really pits the small partners ...

The next step is development,

When I try to develop my product as a product manager, everything is blind ...

Can not be more complicated, even the simplest icon size + color, placed on the page position are rigorous design choices. Each place what kind of function, what kind of button, what is next, open animation effect, reaction speed, text size, font, spacing ... There are many more ...

In addition to technical, there are personnel communication, coordination, you have to coax the design of the wet version of the more cool interface, kneeling for the pain of the monkey on time to knock code, not free to play a disorderly Add/remove Function ... You can't imagine.

Unfortunately, up to now I am still not skilled axure (Superman always said that the prototype looks so ugly, not as good as direct open the design), did not write down a lot of terminology (installed force), no strict standards of development experience (small team are simple + with the sex).

Next is innovation,

In China, hehe, a group of people copied the idea of foreigners, and then in the domestic competition for the market ... Like the fire-buying net

Also have their own do not good, copy others, even do not have to go-do not seek to do secret, plagiarism secret, the interface does not change, the name directly literal translation ....

Coupled with the investment environment in the celestial, far-sighted, for the Technology innovation Angel Investment is not much, let alone also to meet the personality of different teams, rather difficult to find. Most of the Celestial kingdom is you have made money, people find you, or forget it, not to mention you have no money no network, but also the strength of the lack. Unlike foreigners, yesterday saw a foreign phone to do unfamiliar telephone recognition software (is to prompt you are marketing telephone, fraud telephone and so on) company to get 60 billion dollars investment. In the domestic, do this is many, seemingly no one cast ...

So, advance or oneself cushion expenditure bar, start take other people's money, after bad drop, take others soft. Unless you have a particularly amenable investor, it's okay to have a few losses on your shares, so that he can help you, not just money, but a lot.

However, as long as you do a good product, grounding demand, and constantly adjust to the baseline, someone to use, it is not afraid no one fancy you, not afraid of money to earn.

I used to think that we should not make money for the purpose, it is narrow.

"Entrepreneurial 36 rules" in one is: As a company, must make money, if not make money, is unqualified.

Previously said, many people would have wanted to do a, and then success in B, and finally make money on C ... This involves transformation.

The process of transformation is more painful, unknown more, is the insistence or give up? Not sloppy

Unless you're really sure that your current path is going to do the right thing, but it doesn't work, you can make a transition. But absolutely not this road has just tried half, feel has the opponent, has the difficulty, immediately completely transformation. This is evasion, is not responsible. Like Job-hopping, many times, everyone knows you are not reliable.

Reading

A famous book is not necessarily for you, but you can see it if you are interested (Amazon and probation)

"More irritable lately?" Look for a book. "The black list says that to the criminals.

End

The above said a lot of things and reflect the truth, before more or less in the book has seen, I know. But if you have not experienced it, you do not know what the real situation is, what to do, this is the experience.

Experience is our precious wealth.

And then there's nothing to say ...