Types of hidden links and some of the impact on SEO

At ordinary times we do website SEO, may often talk about a topic is http://www.aliyun.com/zixun/aggregation/8486.html "> External links, we will focus on the work of the construction of external links, But the hidden link is probably the first time you've heard it refers to the unusual URL link, but the Web page is missing such a link, because the need to call pictures, CSS style, JS script, etc. need to be implemented through hidden links, but these links are not the page is visible anchor text links, So call it a hidden link.

So far, everyone has been observing and studying, look at the hidden link to the bottom of the rankings and the impact of the weight of the site, although there is no obvious argument, but we can from the search engine performance, as well as day-to-day behavior to objectively analyze the hidden links in the future can affect the site keyword rankings. Before you start the analysis, you should first summarize the general hidden links. Hidden links in different categories, common hidden links have the following aspects, picture links, such as the common picture hotlinking, site a using B's picture, then the B domain name is a hidden link; JS and CSS links, the general JS links are in-site links, but also do not exclude outbound call JS link, Whether inside or outside the station, this is also a hidden link; e-mail links in e-mail, if there is a link, then the search engine will see that this is also a common hidden link; RSS feed link, now a lot of use RSS subscribe to their favorite content, then kind of Does the child count as a valid external link?

Especially for the blog, after the login link, some sites need to log in to see the content, and the content of the link will be search engines as a link? Baidu related domain, the direct presence of the Web site, is commonly known as Baidu related domain, such links have a role? Flash links, as we all know, the search engine on the content of Flash is not friendly, but the link will be? The link in the form, the data in the form is the user's interaction behavior, does the link inside affect the rank?

Links to ad alliances, links in ad alliances, are links that Google AdWords points to as part of the algorithm? Search engine's multiplex link relation, after understanding the above hidden link, the bottom gives everybody to share the key is whether these links will consider as the computation weight part. Personally feel that some of these links will certainly play a role in the rankings, first, with the development of the Internet, more and more cheating methods are used, so search engines need more ways to judge the relevance of the site, the need for a wide range of links, so it is likely to use user behavior, such as form data, email in the data , the data in the RSS seed and the number of times that the Baidu related domain appeared, these and user behavior has a very close relationship, in addition to the links appearing in SNS, these are users of the daily talk of the link, with the social network of SNS explosive development, the search engine is likely to gradually take these as a basis.

Googel tracking the links in different places, in addition to the above points, Googel has been trying to interpret and track the URL links appearing in different places, such as Gmail appears in the link will generally be Google tracking, under normal circumstances, click inside the link, the first will see tracking links, Then is the real URL path, in addition to security, the reason Google is likely to do is to pave the way for future rankings and preparation. In addition, the search engine is not to see the picture, but the search engine will go to acquire specialized image recognition processing companies, in the picture color, type, facial similarity and so have new progress, so later for the image processing will certainly have a new breakthrough.

The external link is we do seo cliché problem, the search engine's core algorithm is also relies on the external link to a large extent, but the external link is more and more diverse the time, the search engine certainly will continue to enlarge the original core algorithm, the mainstream user often goes to the place, often discusses the question to consider, This is not only the user's Internet environment changes, but also the gradual changes in search engines. As a new webmaster of our most worried about one of the things is the site's traffic and the amount of Changonie station, the amount of sudden reduction in fact, there is no need to worry about what, I have tested several sites are often similar problems, because Baidu and Google are not the same. Although Google limited relaxed, but stable, the page has a certain requirements, the updated content is gradually increased.

And Baidu, most like to do is included in the new station, as long as the page is included, and then slowly finishing. There are many possible reasons for this, at least dozens of kinds, I temporarily put the common reasons for the list.

(1) Website cheat. Reasons: such as stacking keywords, and hidden text, and so on. If there is such a situation, Baidu even included you, do not rejoice that they can be mixed in the past, because in the update will be slowly removed. Another may be a level two domain name and blog cross connection. Of course there are solutions. Workaround: Change your page. In addition, the level two domain name can not be used frequently. There is also a blog cross link now can be said that the role is very small, which left one or two of them can be, more to delete.

(2) Website specification question, reason: Title and keyword (KeyWords) too many, some stationmaster likes to search the related key word to put in. In fact, you put more is useless. The other is the description (Description) unreasonable, if you are building a new station, then this is certainly useful, be sure to set up well. Workaround: Leave two or three keywords in the title is enough, too many search engines do not like. Whether it's Baidu or Google. And it is recommended that you set the page Theme + topic name + site name. As for the keyword, you add that it doesn't matter, but at least the page should have some content related to it. The settings described are simple. As long as the language fluent, to make a general summary of the page, there are two or three times the keyword is enough.