Ubisoft: Host life cycle is too long lack of motivation to develop the game

In an interview with Polygon, Guillemot kept complaining about the length of transition between old and new generations of hardware, he said : "We have become accustomed to the 5-year life cycle. "The game market will get weaker at the end of a cycle, because new hosts are coming to market and game publishers are reluctant to invest in new projects." Guillemot added that during this transition period studios and publishers After trying out a whole new beginning, "When a host has been on the market for a long time, no one is taking the risk of investing in a completely new piece of work, because even if it is of even better quality, it can not have a good market prospect. "Guillemot really hit the point, which really makes the player a bit tangled: in order to spend less, we naturally do not want to change a host in three or four years; to play a better game, the performance of the gaming platform has also been faster Guillemot's point of view has a very typical example: sports masterpiece is generally introduced each year a new work, "NCAA Football" is no exception, but the latest work "NCAA Football 13" has been criticized by the majority of players because it It's just a copy of the former "NCAA Football 12." This time to a new game, the new host listing, would not it have to re-design the game?