Ucloud unveiled 2014 Guangdong Internet Conference Deep-Plough Hand tour and advertising marketing

November 22, the two-day 2014 Guangdong Internet Conference and the same time hosted the 2014 Global Mobile Internet CEO Summit in Guangzhou World Trade Expo Pavilion Curtain. According to statistics, the Conference ushered in a total of 240 speakers, more than 200 media, more than 200 exhibitors, more than 3,000 well-known and cutting-edge internet entrepreneurs, 350 venture capitalists, the Netizen representative 73,000 people attended, unprecedented scale. Ucloud Senior Architecture Director Wu Lei, Ucloud South China Regional Director Liang attended the conference, and the Cloud is committed to the new advertising model, the Chinese hand tour market under the Red Sea trend of the new development ideas. At the same time, Ucloud to lead the country's cloud services won the "2014 Global Mobile Internet Excellence Award-the annual most brand impact" award. Deep-Plough game, let cloud computing services to help hand-travel development "next year HTML5 games and boutique games may have great development." "Ucloud South China Regional director Liang in 2014 Guangdong Internet Conference Sub-Forum of" The second Chinese mobile Gaming channel and trade conference. IiMedia Survey (AI Media Consulting) data show that in the first half of 2014, China's hand tour market size reached 11.78 billion yuan, the chain growth of 63.4%, mobile gaming users have reached 448 million, the chain growth of 16.4%. Analysis that, with the steady expansion of user size, hand-travel industry to improve the ecological environment and the norms of industry behavior, hand Tour industry will continue to maintain rapid growth. In this huge market behind, the game industry competition is fierce, only the overall strength of the superior ability to win. In the current game manufacturers, especially the entrepreneurial team, the advantage lies in the content of the game innovation, but often lack of technical capacity. As an infrastructure service, cloud computing can greatly reduce the overall cost of game development and allow game developers to focus on content innovation. As the most professional cloud service provider, the 2014 Ucloud series of actions has caused wide concern in the market: the introduction of self-developed Distributed data processing services UDDP, to help game development enterprises to improve the user's large data ARPU value and user retention; The independent operation of Beijing Bgp-c machine Room official external services at the same time open across the data center disaster preparedness; the "hybrid cloud" of mixed deployment of virtual cloud host and physical machine is introduced to improve the original equipment utilization and reduce the migration cost, and to provide a more versatile system architecture solution to meet the needs of users. Liang revealed: "From the point of view of the game, running on the Ucloud platform of the game has a good tens of thousands of, although the current situation of the game homogenization, but most of the game team in the operation of the micro-innovation, so our products will also be adjusted with the user needs and improve." In the future we will be more targeted for the quality of hand tour to provide quality services. "Focus on advertising marketing, let cloud computing become mobile marketing new power and game similar, with the PC end to mobile internet, digital marketing architecture will also face multiple test." When the market byWhen the traditional marketing mode turns to the mobile marketing model, many domestic advertising marketing companies ' data analysis demand expands rapidly, and the company's IT infrastructure is becoming bloated. At this point, cloud computing can not only provide technical convenience, but also greatly help enterprises save cash flow. The new demand for digital marketing in mobile internet is similar to mobile games-small traffic, low latency, high concurrency, full distribution, which is ucloud for the game cloud. Through the self-learning I/O accelerated patented technology improved 10 times times the random read and write I/O ability of the ordinary SAS hard disk, the CDN network all over the country also let the mobile ad enterprise distribute the advertisement owner's exposure demand to the terminal, the Distributed Data Processing service UDDP makes the mobile advertisement DSP possible. Ucloud Senior Architecture Director Wu Lei in the Advertising marketing forum, said: "With the cloud, the news media have taken the ' cloud + End ' mode", and mobile marketing will be the future of the cloud. The value of cloud computing is that it can better serve existing marketing enterprises. Relying on professional, solid service and technical exchange, Ucloud products and services to fit the needs of users. At present, the platform has brought together a large amount of enterprise users, including the mobile gaming industry in various fields and industrial chain resources. Industry experts believe that in the large data age, the value of cloud computing is more and more prominent, and users have the ability to use cloud computing, but also for the future development of cloud computing provides a lot of room for growth. Cloud service providers, represented by Ucloud, will be pleasantly surprised by the future development of the Internet in general.