UCWeb Lei: Entrepreneurs have to remember two key words

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The October 30 news, UCWeb chairman of the recent blog that entrepreneurs must remember two key words: "Focus" and "extreme." Lei says it is the reason why Google and Apple are so great to concentrate all the resources on doing one thing to achieve the ultimate.

The following are the main contents of the LEI blog:

1. It's weird to think about a problem.

A company focused on music players and creative mobile phones, 10 years down, but only made five models of music players and two mobile phones, the company has a chance? In the era of Shanzhai, it is inconceivable to think of this problem. Look at the small workshop of digital products in Shenzhen, you can complete the company's ten-year total number of products in one day. Then look at Nokia and Moto, a year less say also will launch dozens of kinds of models.

Still, it's crazy to mention the company that keeps improving, because it's already synonymous with fashion, the company is Apple. I believe everyone is familiar with the ipod, because it has already led the trend of consumer electronics, although these years the ipod only out of the ipod, ipod Mini, ipod nano, ipod Shuffle, ipod Videod and other five products, and mobile phones have only launched the IPhone And the IPhone 3G two model, but Apple's market capitalisation has been more than Google. These cannot but be admirable.

Steve's idea of making a product was a gamble, all research and development, marketing and promotion 100% in a period of time to focus on a product, or even a model of a color, without any posterior, he succeeded!ipod just out of a model, after a year before the IPod Mini;iphone Just out of the time there is only one model, the IPhone 3G this year. Jobs believes that only focus can be the ultimate in everything. In this way, each product is a rock-breaking, sweeping the market, creating an Apple King of the gas.

Analysis of Apple, jobs, the most important thing is focus!

2. I have asked Jinshan everyone can recite the Google 10 Commandments

In order to promote the Internet transformation of Jinshan, in order to let Jinshan colleagues better understand the essence of the Internet, I have been in the Golden Hill to promote a learning campaign to Google, one of which is to require everyone to back Google 10 Commandments.

Today, I can easily recite. The most impressive of these 10 is that "one thing is the ultimate" and "only excellence is far from enough". If you think about it, you can understand why every product of Google makes users mad because of the extreme. Every product that Google does has done the ultimate!

Learning Google, is to learn Google for the pursuit of the ultimate product quality!

3. Entrepreneurship must bear in mind these two key words: "Focus" and "extreme"

The key factor in the success of Internet products is the user's reputation. Resources are always limited, especially for startups. Only focus, to focus on all resources to do one thing to do this thing to the extreme, and only the ultimate, can be moved from the depths of the user, users are willing to word of mouth, can form a good word-of-mouth spread effect.

Google and Apple are great because they have the genes that are focused and extreme. Entrepreneurs starting from entrepreneurship, if adhere to the "focus" and "extreme", there will be a chance to make a company like Google and Apple as great!

Google's 10 Commandments

1. Everything is user-centric, and everything else is focused on the user and all else will follow.

2. Do one thing to the extreme. It's best to do one thing really, really.

3. Faster than slow. Fast is decoupled than slow.

4. The Network society needs democracy. Democracy on the web works.

5. You don't have to find the answer at the table. You don ' t need is at your desk to need a answer.

6. You can make money without doing bad things. You can make money without doing evil.

7. Unknown information is always present. There ' s synch more information out There.

8. The need for information is pervasive. The need for information crosses all borders.

9. Do not wear a suit can also be serious. Can be investigative without a suit.

10. Excellence alone is far from enough. Ethically isn ' t-enough. ?