Uma achievement Multi-field deep integration

Source: Internet
Author: User
UMA (China Internet Quality Audience Marketing Alliance) CEO closed-door meeting recently held in Beijing Diaoyutai National Guesthouse, the p. From Ctrip, easy Car Network, HC network, such as UMA founder members, Tiger flutter, whale, pplive, Zhaopin and other new members, as well as Huawei, the Northern Lights and other customers and investors, Have come to the scene on the Uma of the present situation and future development direction, the various areas of more comprehensive and in-depth cooperation launched a positive exploration and exchange. At the meeting, CEOs shared the innovation of their businesses in their field and the direction of development in the next phase, Ctrip CEO Mr. Fan's top travel brand "Honghu Yi Tour", Easy Car Network CEO Li Bin's second-hand car website "Amoy Cars", and Huawei CSO Xu brought Ascend D1 mobile phone and its innovative technology, have received wide attention. Mr. Fan, the UMA leader, noted that UMA members should be a lot of such cross industry exchanges, so that each other's ideas can be fully discussed, can have a more in-depth all-round cooperation, strong alliances, mutual benefit, to a greater extent to make the top brand effect, also makes the audience can have the most assured choice. Mr. Li bin of the host of this meeting and Mr. Guo of the HC NET also pointed out separately that UMA members should have more different levels of communication from top to bottom, from technology to market, in various fields, strengthen the sharing of experience and the integration of ideas, so as to better provide the audience with valuable information and services, Uma has become the top brand in the Internet's vertical field. Since March 27, 2012 Uma Eight founding Enterprises officially launched into the middle of May, China Unicom wo Portal became the second batch of UMA members, and then to the first half of this year's closed-door meeting, more than 20 qualified enterprises to join UMA, covering tourism, automobiles, real estate, friends, communications, sports, music, job search , video, childcare, E-commerce, finance, Military, IT, literature and other cross-cutting areas, and are the vertical industry leaders. According to the pace of development of Uma, it is expected that by the end of 2012, UMA plans to introduce 100 enterprises, involving more industries, covering a more diversified quality of the audience, to help them achieve a full range of high-quality advertising information acquisition, the UMA target PV will exceed 1 billion, UV will exceed 200 million. Uma official website (www.chinauma.com) also formally announced a comprehensive revision, the members of the brand can not only be concentrated present, so that the audience can obtain the corresponding valuable information in a timely manner, and through the combination of social networking sites, the first time to share information with others, UMA can also through the user's preferences, In different members of the site to broadcast the audience for the targeted ads, so that it will not miss every one of the information to meet the heart. After that, UMA plans to launch mobile phone applications, and the introduction of more preferential integration plans, so that the audience can not only rely on its brand impact assured election, more can be the most timely choice.
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