Uncertainty in search engine optimization and design

Source: Internet
Author: User

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SEO and design uncertainties, I would say, because the text is also an important factor in page search rankings. It is important to try to keep the HTML page content encoded with the appropriate tags that are for search engines and for retrieval purposes. How could this limit design, encoded text when in HTML and CSS styles? With existing operating systems, browsers, screens and settings, all of these can change the way a Web page is displayed, but the fonts that are installed on their computer are changed by the audience. Therefore, selecting a specific font does not guarantee that your text is actually displayed to all your users in this font. Why doesn't the important text show up in the era of new Roman composition, not papyrus? Well, not necessarily, but if you're in all the user experience about you (and why not?) then it certainly doesn't. The font can be used.

For example, emphasize important text, build a website's brand, or make content more or less readable, affect how long viewers stay on your site, and what they decide to do. So what's the best way to show the fonts you want while working with multiple systems and keeping a friendly search engine? CSS first compatibility, CSS does not have capture if there is a font you want to use a user does not have. You can list the font names you want, select the font and font family even want to apply to text, if your first choice is not available. However, if your ideal font is not a final display, the layout problem may be due to changes in font spacing and size. Another way for a picture to replace a web designer is to handle a picture replacement. You can create text images in a font that you want to use to display rather than encode text content. The problem is solved, isn't it? Use the "alt" Tagged image to send unrelated text to the search engine if it is appropriate to encode and tag. There are also some problems with this problem, including placing the text in the background image and indenting the page, making the text of the angle coding technique, putting the work in place, setting the encoded text to display as "no", or using the CSS layout behind the hidden image encoding. However, Google did not warn that "hidden text or links to your content may cause your site to be rated as untrustworthy because it presents different search engines and visitors." "So even these possible tuning techniques can have a negative impact on your search perception rankings as well as with screen reader accessibility." Pre-view IR front infrared (pull-photo replacement intervention) played the concept of replacing the picture, but doing so dynamically using PHP.

Text encoding can still be appropriate for search engines, even if it is replaced by an audience image in HTML. The disadvantages of this approach include the possible reliance on PHP, and the inability of the text to choose, thereby reducing the usability of the site. SIFR in fact, another way is to use a scalable, SIFR flash replacement. This approach combines flash, JavaScript and CSS to do dynamic text substitution and. Like front-view IR, text, but still SEO friendly text is a flash replacement file instead of an image. This technology, like others, is not without drawbacks, including increasing the load when the audience has to rely on 1 installed flash Player. Cufon Cufon is another popular way to make fonts use JavaScript. This technique enables faster load times, but with embedded fonts, this may cause some font license agreement copyright issues. In addition, text with SIFR will not be selected. CSS3 and embedded font browsers are starting to support the next version of CSS (Level 3), which also allows fonts to be downloaded from the Web. Copyright infringement is also worth worrying about here as well as possible security issues.

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