Understand the importance of search engine working principle

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

A lot of friends in the process of learning SEO, there are generally only two ways to learn: First, in the Internet to find relevant information; the second, through the book to learn SEO. But a lot of friends look at some of the relevant methods or see how the search engine works to skip the part that is very important to us. Why is the search engine working principle very important? Because only understand the work principle of search engine, you can really understand the method that you learn to actually apply in which place? To know where you should learn the general direction of SEO should be in what position!

In fact, talking about the working principle of search engines, with simple words is: Collect data, analyze data, store data, call data. If according to the true search engine work principle definition, is divided into three parts: gathers the information to form the snapshot, the Collation Information Analysis page, accepts the query processing key words.

Search information to form a snapshot: In fact, we often can search the relevant keywords in Baidu will find that the search results have a snapshot of Baidu's link address, we click on Baidu Snapshot, you can view the search engine save the form of the Web page. This is basically no picture, we see just simple website style as well as text.

Because Search engine robot (spider) is to receive search engine instruction to crawl website, and collect the code of the website to the database. At this point, we can use webmaster tools or simulate spiders crawl, open observation of the data taken by spiders. With this data, we can analyze the true density of core keywords and whether we should add H tags and so on.

Organize the Information Analysis page: Ordinary users look at the page, see the text, pictures and other intuitive information, but the search engine robot is to see the site code important information, they found that the site has bold, italic, plus color and other style text, through these words to determine the site's keywords, And according to the page code to reflect the combination of words to deal with the word, after the text are stored in the database to be detailed analysis. and the process of analysis, we are not difficult to find that the spider crawling order is basically from top to bottom, from left to right order. Therefore, the site's head file is the first spider crawling position, so the head tag is we do in the process of SEO most valued, but also a very reasonable information. In addition, our site if the chain more, it will let search engine robot can crawl through a message to another information, the equivalent of "spread, wildfire" The truth is the same, crawling the scope of the larger, our site may be crawled information will be more. Outside the chain is also a truth, the more the chain, it will increase the search engine spiders climbed to your site and the probability of the greater the number of times. Here is related to high-quality outside the chain of factors, the quality of the chain can determine the height of the site rankings? is because if the quality of the lower chain, search engine spiders on the site itself is very friendly, is not willing to crawl this site, how will this site crawling to your site? So, A high quality outside the chain is better than many low quality outside the chain is this truth.

Accept query Processing keywords: When the site is included, the search engine will analyze keywords, analysis of your site's weight and friendliness. These factors are used to rank the relevant keywords. Are search engines just doing this? Baidu search engine should be the highest level of all search engines, including Google search engine can not withstand Baidu, because of Baidu's unique Chinese word segmentation technology. Search engine will be a concept of vocabulary processing, for example, we search: Search engine optimization, the system may be "SEO", "website optimization", "network marketing" Such words are classified as a classification, to provide users with better results.

Finally, we provide our search results.

The reason why to understand the working principle of search engines, is mainly to let everyone understand that we are in the SEO, why we want to do so, we operate a lot of things, is not a lot of work is not done. For example, the above mentioned outside the chain problem, low quality outside the chain and quality of the difference between the chain, high-quality articles and false original, collecting the difference between articles. As long as we understand the working principle of search engines, we do SEO to the site when the idea is very clear, more efficient, ranking will continue to climb and very stable.

Original Address http://www.23351.com/seo/2014/0324/15.html reproduced please specify the source!