Understand the value of SEO and apply it to website experience

Source: Internet
Author: User
Keywords Search engine nbsp; website experience for

The so-called website SEO optimization, plainly speaking is to make the framework of the site more in line with the search engine algorithm, so that its content can be faster by the search engines included, and was identified as important, valuable information, so that the end user to browse. SEO optimization of the site is generally divided into program parts and content, while the PR value is to measure a site by the search engine recognized the important level, the details of various elements, as well as mutual relations I will be detailed in the following description.

Content optimization

In any case optimization, the ultimate goal is how to enable the end users to quickly find valuable information, the search engine and the site's goal is consistent, not contradictory. What we need to do is simply to make the search engine think that our site is more valuable than other sites of the same type and more in line with the needs of end-users.

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; Since the purpose is the same, I even dare to say, if a website content 100% is original, it does not even need to do what seo! in particular, is in the Chinese network content plagiarism in the environment, the Chinese website PR value is generally low, repetitive content overflow, so the search engine to Chinese site punishment is also more harsh. A lot of repetitive content for search engines is worthless, it only needs to find its original site published, and frequent in-depth scanning of it can be, and the depth of its search depends on the site PR value.

For example, once an original article is included in the first time by the search engine, then the relevant pages included in the page can not be more than the previous list of the rankings. Here to note that I am talking about the time, not the time, because each search engine algorithm, as well as the site is recognized by the search engine is not the same, so the same article in different search engine ranked is different.

On personal experience, a PR value of 4 sites, Google's search robot visits 300-400 times a day, and Baidu is 100-150 times, that is, Google can more accurately find the first published articles, and Baidu may be a reprint of the article ranked in the front, And Baidu's ranking is extremely unfair, practice has proved to Baidu's optimization, or spend money to optimize better. (The higher the PR value, the more frequent the search engine bots are)

"Wow Cattle nets" optimization recommendations, "snail net" as a community type of site, the original article on its SEO and user experience is particularly important. Originally this is the website operation question, but if talks about the website SEO content optimization, must mention.

Original article, is the key to success or failure of community-type web site, a copy of other Web site content of the community, no creativity, no own style, no future. If an article in its published 24 hours later to reprint, the search engine, it has little value, unless the metal keyword to be processed, otherwise, it is difficult to row in the first page, after the talks on how to have been included in the hot metal to deal with, thus exceeding the previous ranking.

As for the original article the cost of this piece is also the largest cost of all business communities, in terms of royalties, the Internet media bid in 100-200 yuan per article, and the game class plane media is 80-200 yuan per thousand words, network media fee settlement cycle for each week, and print media is mostly three months.

In addition, like MOP, the end of the world on the kind of writing a novel, the journey is generally based on its replies to the Commission. Generally speaking, the community web site in the program only provides a framework for users to provide a platform for communication, do not care about the concept of how advanced, the function is more perfect. The main thing is to see how to promote, how to operate, how to do content, how to let users participate in, that is, those so-called 2.0 of the core meaning of the site, Sina blog is a good example, do not seek the powerful function, rely on operational means to achieve success. Therefore, the content of the site SEO mainly to see people, what people to do content, how to do content, of course, this is not related to this article, slightly but not talk.

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