Understanding the nature of the Internet to clarify the thinking of entrepreneurship

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Yesterday, I was asked what the situation of the Internet in China, I probably told him a bit, but he is not understand, and then I use a metaphor to him that the Chinese Internet is like a pyramid, from the crowd distribution to the number of people is a triangle. Because yesterday said the more chaotic, so today summed up the next, the master will not have to see, mainly to share to some want to start a friend and more confused friends.

The Chinese Internet becomes the pyramid shape

In this picture, we can see very clearly, although the number of Chinese Internet users is 500 million, but 300 million of them are only QQ, watch movies and listen to music netizens. Others are grassroots webmasters, webmaster, product managers, high-end IT professionals, hackers and hermits, it scientists. They each live in their own world, and the road from bottom to top is getting narrower, and it is because of the scarcity that the 20% of people above will decide the development of the whole Internet.

The philosopher Plato's "Cave" theory interprets life as an image, everyone from birth to stay in a cave they dug, the world we see is simply the image of the sun thrown into the cave wall, and the people of our caves treat it as the real world, because we have not seen anything else. The real world is outside the caves, where there is sun.

We all know the most commonly heard word on the Internet is the user, then the user in this pyramid belong to which level? I think I do not need to introduce more, we can see the picture to speak, in fact, the user exists at the lowest level, of course, from the bottom to the less and fewer, so as a webmaster must locate a good user level, Don't misjudge the user's thinking with the world you see. Sometimes the user sees only the appearance, but the real thing inside does not pay attention to too much, but we want to inject our products "soul" to allow the product and the user has an intelligent interactive experience, in "Understanding Comics" there is a picture of all art forms follow six steps.

The illustrated illustration of "Understanding Comics" by MacLeod

These six steps are: concept, form, style, structure, process, appearance.

Concept

What is the name of the product you want to make and what business value you want to create?

Form

Mobile phones and computers can access the Internet, but the role and experience is very different.

Style

Music phone, smart phone, business mobile phone is different, called the product style.

Structure

The layout and function of the site determine the structure of each site different

Process

A technical level or a deeper product configuration.

Appearance

The UI of the website, the appearance of the product, this very good understanding, is also gives the user the first impression.

From the pyramid structure of the Internet, we understand at what level we and our users are, and by understanding the product of the six steps, we are more aware of the development of a product to prepare and understand the things, why so many people fail to start a business, because we tend to only consider the appearance, the process is not considered comprehensive, Or to consider the more comprehensive but not the six aspects of effective combination.

You see here, it means you're about the same as me, in fact, I am also a webmaster, not a failure is not a success, the above content is my summary, of course, most of which is their own understanding, if this article can make thinks, then share to other and you as confused people.

The above content by the Zhengzhou website construction company Http://www.zztianshi.cn Original, welcome reprint collection.