Unicom 10 Urban IPTV bidding Huawei ZTE and other 7 equipment companies into the Bureau

The three-net fusion experiment of Lang is moving from policy game to market competition.　　September 10, this reporter from a participating in the China Unicom bidding IPTV equipment business, the Chinese Unicom covers 10 cities of the IPTV bidding has a preliminary results, Huawei, ZTE, Siwa, Ericsson, Alcatel-Lucent, Lok Vision and green cattle, such as 7 IPTV equipment business into the bureau.　　It is noteworthy that the bidding of the equipment to participate in a total of 11, the result of the former IPTV equipment Company's overlord UT Tatsu Kang, Hisense, East Soft and the flame communication was unsuccessful, and Siwa, Lok Vision, green cattle and other unknown equipment manufacturers in Dalian, Hangzhou, Wuhan and Mianyang to become winners.　　However, in China Telecom more powerful Shanghai, Nanjing, Shenzhen, Xiamen and other 4 pilot cities this time the Chinese unicom did not layout, but supplemented Shijiazhuang and Tianjin two non-pilot cities to carry out IPTV business, it is clear that the telecommunications relatively weak in the northern region to obtain a breakthrough in IPTV business. Unicom bidding IPTV "in the IPTV field, has now merged Unicom's China Netcom in fact, the layout is earlier than the Chinese telecom, its layout is mainly in the area of Harbin, Jilin, Beijing and other regions, but because of the song Hua Cable and other radio and television operators Boycott, in 2006 China Netcom in Beijing and Jilin IPTV was Harbin has also developed nearly 100,000 users and stopped the pace of expansion.　　Sarft said September 10.　　However, with the three-net integration of the total programme and pilot program has been introduced since the beginning of this year, especially 12 pilot cities submitted their own three-network integration of the pilot rules, China Unicom began to rearrange its IPTV business, the first batch of 12 pilot cities, Unicom has been included in the pilot of one operator.　　Under such circumstances, China Unicom began this August to convene IPTV equipment to participate in the discussion of IPTV pilot business, and in 11 of the equipment manufacturers to choose, and eventually Huawei, ZTE and Siwa and other equipment manufacturers stand out. Radio and television expert Wu Chunyong told reporters that although IPTV business for telecom operators is a small emerging business, and currently can not find any profit model, while its content broadcast control platform by radio and television CNTV and Shanghai SMG Control, however, as a triple network integration into the video entrance,　　Telecom operators must establish their own IPTV platform if they want to break the radio and television blockade in the future High-definition video transmission field.　　According to the data of the study, the national IPTV users have exceeded 9.5 million in August this year, of which the number of users in China Telecom exceeds 8 million, while the number of users in Shanghai and Jiangsu province exceeds 1.5 million, while the number of Chinese unicom users is only 700,000. It is clear that in order to catch up with China Telecom in the iconic business of IPTV, Unicom needs more investment.　　Beijing Unicom has recently thrown out its goal of developing 30,000 IPTV users in the year, and is clearly still tempted in the area of IPTV. China Digital PowerBao, chief editor of the magazine, said, "for Unicom to exceed telecommunications in the overall IPTV user is not possible in the short term, unicom must first gain advantages in the local market, such as the relatively weak telecommunications in Heilongjiang, Jilin, Beijing, Shandong, Hebei and other fields."　　"It is based on this consideration, the first set of IPTV system to establish the platform of the region will include Beijing, Harbin, Dalian, Qingdao, Tianjin, Shijiazhuang, Wuhan, Hangzhou, Mianyang, Changsha." For these pilot and non-pilot cities, Guangdong Unicom concerned people said, "The City of China Telecom has basically no layout, some cities such as Changsha, Mianyang is basically blank, so we hope to make breakthroughs, and Shanghai, Nanjing and other cities we have no further layout of the necessary, Because telecommunications have formed a relative advantage. "The equipment business reshuffle for this participation in the Unicom bidding equipment business, although the total order of IPTV platform in these 10 cities is not big, about 100 million yuan, it is almost" bucket "compared with the input of telecom operators in 3G field, but if IPTV is promoted from next year to 40 cities, 2012 years after the national promotion, it also means tens of billions of dollars of orders.　　It's very important to be able to grab the initiative. It is noteworthy that in China Unicom's IPTV platform bidding, Huawei won the Beijing and Harbin, and ZTE has made Qingdao and Tianjin.　　However, the old IPTV equipment business ut Tatsu Kang, as well as the current thunder of the signal out of the war, as well as the Beijing Green Cow software, music, and think of China's victory, are some upset meaning. Some people in the industry said, "Think China's victory is not unexpected, because think China is the domestic interactive television to do a better manufacturer, it is the number of Hangzhou Hua system platform manufacturers, but these years relatively low-key."　　"In addition, the reporter learned that Siwa and China Unicom in the mobile phone business cooperation is also very close, the two sides of the understanding may be one of the important reasons for thinking China."　　In 2000, the Beijing Green cattle software, was in 2005 to obtain soft Silver Asia, Walden International and China Branch investment funds, such as domestic and foreign well-known investments of 31.5 million U.S. dollars capital injection, and China Telecom and other three major operators have established cooperative relations, so this bid order the smallest size of Mianyang is also understandable. For UT Tatsu Kang's out, Bao told our correspondent, "In fact, UT Starkon once IPTV as the largest potential business after PHS, but the development of IPTV in the past few years to make it dispirited and discouraged, now a comeback both in technology and money can not be compared with Huawei, ZTE Communication, and other IPTV equipment vendors also have no advantage, so the exit is also normal.　　"The reporter learned that China Telecom also in Qingdao, Changsha, Mianyang, Wuhan, Yunnan and other regions to carry out IPTV platform layout, which is also the opportunity of IPTV equipment business." Operator enclosure in the fierce competition of IPTV equipment companies, telecommunications, Unicom two major telecom operators also launched the enclosure of IPTVWar。 Bao said, "since the Ministry of Industry has not defined the scope of the telecom operators, so in 12 pilot cities, as well as previously authorized to open IPTV business in two provinces 12 cities, China Telecom and Unicom will be competing, and before the formal operation, the late layout of China Unicom's investment desire more intense. "The reporter learned that prior to China Unicom in Beijing, Harbin and Dalian have established IPTV platform, including Beijing by ZTE and Alcatel-Lucent jointly won the bid, while Dalian is ZTE, Harbin is UT Tatsu kang."　　China Unicom is currently bidding to establish a new platform, and the Chinese telecom will also be in these areas layout. Wu Chunyong said, "from the three-net integration of the pilot scheme is not to encourage duplication of construction, this has the nature of repeated construction, but in view of the original China Unicom in Beijing and other platforms for many years did not use and technology has lagged behind needs to be updated, while two of the benign competition of telecommunications operators, will make IPTV business development faster , so multi-platform competition is not bad.　　However, for Unicom and other telecom operators, in addition to their own construction, but also with CNTV, hundred-vision, such as the construction of IPTV content broadcast control platform docking. At present, Yunnan Telecom has established a new cooperative relationship with CNTV. It is reported that earlier, Cntv in the way of holding company and Yunnan TV station, CNTV 20 million cash accounted for 60% shares, and Yunnan TV set up Yunnan Love Network company. The joint venture company to April 2010 in Kunming, Yunnan, Chuxiong, Dali, Qujing, Yuxi and other land development users reached 40,000.　　CNTV intends to let Yunnan Telecom participate in the joint venture, and Yunnan Telecom also expressed the desire for equity participation. Yunnan Telecom people said that the previous development of IPTV Telecom investment is very large, poor returns, but from the cooperative model, telecommunications can control the user certification billing, CCTV and Yunnan TV to provide EPG and content services, this model for all parties are to take.