Unwilling to do hard disk, personal cloud storage is serving

Personal cloud storage is becoming an infrastructure for everyone. Free space amplification, user bandwidth constantly upgrade, everyone has more and more devices, which give the cloud storage opportunities. For quite a long time, cloud storage application providers are playing "free space", "intelligent speed" and other core cards. Now there are some changes, cloud storage is unwilling to do only hard drive, service becomes the core of cloud storage.

Personal cloud storage as a service integrator

Since 2012, personal cloud storage services have sprung up, ranked by user size in the first array of: Baidu Cloud, Sky Wing Cloud, Tencent's micro-cloud, 360 cloud plate and so on. In addition to internet players, mobile phone manufacturers to provide their mobile phone users with built-in cloud storage space has become standard, such as icloud, Glory cloud+, millet network disk, Lenovo Cloud and so on.

Fierce competition makes cloud storage go free. Free capacity has been upgraded from GB to 10TB, which has met the vast majority of users of cloud storage requirements, and then continue the "free capacity" competition is not much significance. Cloud storage vendors must provide more differentiated services to stand out.

The key point is that services become the core profit model for cloud storage. Cloud storage is free, but it costs a lot to find someone to pay for it. Icloud's idea is to limit the size of free space, so that most people "not enough" to pay a monthly fee. Other cloud storage vendors do not yet have the foundation to do so. Consolidation of Third-party services through cloud storage is another option.

To achieve "wool out of the pig"

Zhou, who advocates free mode, wrote in the People's Daily that "the secret of Internet free is no longer wool on sheep, but wool on pigs", making money by advertising or value-added services to create new value chains. This is not unfamiliar, QQ free, 360 security, millet mobile phones are familiar with its way.

Baidu Cloud and other internet giants cloud storage core is a large data model, get more user data, and then with the advertising business, image recognition of these through. In the big data age, data--assets, who have more data--have the opportunity to discover unique data values. For operators, terminal manufacturers, such as cloud storage vendors, advertising mode and large data business is not good, the integration of Third-party services to become a profitable way.

China Telecom's Sky Wing Cloud as an example, in the free capacity to 10TB, with the Thunderbolt cooperation "speed of service", integrated "offline download" service. At present, the free experience stage, I tried to actually be the sky Wing cloud as a remote hard drive, let Thunder content download to the cloud. This approach for users can be stored for the permanent download of data, but also save a lot of bandwidth resources, China Telecom in the network has inherent advantages, cloud download around the "last kilometer" network bottleneck.

Offline Download the future can be charged to users, in the past it is the Thunder toll members can use the service, Sky Wing cloud in the future is equivalent to become the business "channel" to obtain income.

Content Services Add added value

What can I do with the hard drive? Store digital content such as movies, music, and E-books. In the past, these content in China has no access to the threshold, people's only pain point is "not fast enough, download very time-consuming." But in 2014 years China set off a trend of anti piracy, watching free film and television content more and more difficult.

The third party digital content represented by film and television resources will become "scarce resources" in the future. After the big problem of network speed is solved gradually, how to obtain the movie resources conveniently and cheaply becomes the user's heart pain. Cloud storage services have the opportunity to address this pain point, which is becoming the integrator of Third-party film and television content services.

Sky Wing Cloud now integrated the Thunderbolt "offline download" service, the future can be the thunder of free film and television resources to integrate into the cloud disk, to meet the user most of the cloud storage scene. In addition to content, the sky Wing Cloud will also be able to integrate Third-party playback services, such as Thunder look, realize the content of the WYSIWYG.

In the Internet is not limited to the environment, there is no "local" the need for the existence of, "download" is being "high-speed Network + cloud storage" to kill. "Cloud Storage + Digital content" is a way to serve cloud storage, with the core of adding value to cloud storage, not just a remote hard drive.

Summary: Cloud storage is now a service integrator, it is no longer just to solve the "storage" problem, but to the cloud acceleration, cloud download, cloud content, cloud playback services are integrated. In the mobile internet "cloud + End" era, the integration of cloud services to provide users with great convenience, the formation of cloud storage business model.