Upward strength--the brand exploration and marketing innovation through dilemma

Source: Internet
Author: User
Keywords China innovation celebration marketing innovation

-2010 (eighth session) the opening of China marketing ceremony is imminent

BEIJING November 2010/MI Tong Society Asia/-Raw material http://www.aliyun.com/zixun/aggregation/6199.html "> Cost rise, labor costs rise, storage costs rise, entry costs rise, media costs rise, PR costs are rising; expectations of Chinese customers for local product performance are rising; global customers ' expectations of differences in Chinese brands are rising ... Remember, foreign brands are also rising in their thirst for the Chinese market. The fluctuating market environment, the severe competition pattern, the undecided consumption trend, all of which is a major blow to Chinese enterprises and Chinese marketing. Or a big opportunity? How can Chinese brands break the deadlock and seize the opportunity?

Since 2003, China's marketing ceremony has been successfully held 7 sessions. As the economic academia, marketing industry, enterprises and media exchange and sharing of high-end platform, by the "Sales and Marketing" magazine sponsored by the 2010 (eighth session) China marketing ceremony adhering to the innovative concept, insight into the innovative environment, gather all the elites together to dig "upward force." Are there doubts and fears about the "two-dip"? Do you feel powerless and oppressed in the market mediation? Are you hopeful and hopeful about future innovation? 2010 China Marketing Festival will be with the participants about "upward force-through the dilemma of brand exploration and marketing innovation."

Three hot spots in the scene

--An analysis of 2010 innovative environment by renowned experts

2010 China Marketing Festival can not, recruit the most valuable expert resources, invited a number of highly accomplished but not often attend the activities of economists, marketing experts, to participate in enterprises and individuals to provide the most content of learning opportunities.

Wu, a famous economist, visited the scene to interpret the macro-economy for many years, and Qingtai, the Standing Committee member of the CPPCC, first attended the marketing campaign to uncover his unique views on the current macro-environment, and marketing experts Chen Chunhua the way to innovate the business model in a new environment with a feminine perspective.

--three major plate arrangement excavation 2010 upward force

An environmental interpretation of the PLATE: The road of brand exploration under the threat of two dip

Invited well-known economists in-depth analysis of the market costs continued to rise, consumption growth rate of the big environment, in two times before the bottom of the deep hidden flood of contradictions, for marketing innovation Mountain stone, guidance maze.

Experience sharing of the plate: Chinese Enterprises ' upward marketing power source

Gathering growth-oriented enterprises to share in the trend of the market in the current and more than 50% of the pace of growth forward, for the marketing of human exploration and innovation to establish a model, common mining upward strength.

Plate Three innovation Demo: Grasping the marketing tool of the network times

The internet age has come. You ready? are traditional coping strategies inadequate? Quickly seize the fertile network market or reluctantly cut the meat to give up cyber warfare? Professional network operators to join hands with successful enterprises to explore network innovation.

--gala dinner unveiled China Enterprise Marketing Innovation Award

2010 China Enterprise Marketing Innovation Award after the grand jury of the rigorous screening will be in the 2010 China marketing ceremony to be announced. The High-profile Chinese Enterprise Marketing Innovation Award TOP10 will be selected from the 2010 at all levels with outstanding achievements and innovative measures of enterprises.

2010 China Marketing Festival-December 2010 16-17th Beijing

To serve the most valuable high-end business communication platform and professional marketing learning opportunities.

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