US analyst estimates: StarCraft 2 can sell 7 million WLK can be opened this year

Source: Internet
Author: User
Keywords Analyst this year WLK
Tags analysis analyst estimates blizzard compile game game will group opened
Play video (compile/wendy) Janco partner analyst Mike Hickey of the US securities brokerage said in a Friday study that StarCraft 2 will sell 7 million copies of Blizzard in the current fiscal year (as of December) Sales can reach 350 million U.S. dollars, the actual operating profit can reach 171 million U.S. dollars. The result is an analysis of Doug Creutz, analyst at Cowen Group in May 2010, which predicts that the game will sell 5 million copies this year.  Mike Hickey's model assumes Blizzard's operating profit margin is 45%, and, unlike previous reports, the game's development costs are not $100 million. The High-profile instant strategy game, which will be officially available next week, is 10 years away from the previous release, but the older version of StarCraft still has a large number of followers. Especially in South Korea, the game has become a national sport. In South Korea, which has 48 million people, StarCraft 2 attracts around 5.45 million users this year, and analysts say the estimate may be conservative, with reports that Blizzard's users in South Korea have reached 11 million.  The analyst also estimated that about 30% of South Korean users will play in the Internet Café, the old version of "StarCraft" in the global sales of more than 9.5 million sets, the single in South Korea sold 4.5 million sets. Blizzard is also expected to release "World of Warcraft: Cataclysm" in the fiscal year and launch "World of Warcraft: Wrath of the Lich King" in the Chinese market.
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