US launches web hunt to test social networking Interpersonal Trust (MAP)

The Defense Advanced Defense Research Program (DARPA) December 5 released 10 giant red balloons across the country, offering a reward of 40,000 dollars (about RMB 270,000) to reward the fastest-growing individuals or groups who find the exact location of balloons.　　The photo is the poster for the event. iphone software, 5 days to attract 8000 people to download. "Src=" http://upload.wabei.cn/2009/1207/20091207105242556.jpg "style=" border:px solid #000000 "title=" The US technology company, which specializes in developing iphone apps for red balloons, has 5 days to attract 8000 people to download.　　"The/> American technology company specializes in the search for Red balloon iphone software, 5 days to attract 8000 people to download." t.sina.com.cn) on the establishment of the homepage called netizens to join. "Src=" http://upload.wabei.cn/2009/1207/20091207105242729.jpg "style=" border:px solid #000000 "title=" "Balloon Hunter" On the micro-blog set up a homepage to call on users to join.　　/> "Balloon Hunter" on the micro-blog set up a homepage to call on netizens to join. According to U.S. media December 6, the U.S. military 5th in the United States 10 locations released 10 large red balloons, and a reward of 40,000 U.S. dollars (about 270,000 yuan) to reward the fastest find the exact location of the 10 balloons individuals or groups. The U.S.-sponsored "online scavenger hunt" sounds a bit like a "Jia" cyber spoof, but it's not a fabrication. The Defense Department's senior Defense Research program, DARPA, said they had launched the event not only to commemorate the 40 anniversary of the birth of the Internet, but more importantly to study how people in the social networking era used the internet to work with strangers to achieve common goals. This version of the text true water game by the "Network social circle" human flesh search the U.S. Advanced Defense Research Program (DARPA) is a government agency affiliated with the Ministry of Defense, which provides research funds for the military experiments on the Internet. December 5 during the day, DARPA released a "position fixed, high 8 feet (about 2.4 meters) of red weather ball" in 10 locations throughout the United States, the quickest to find 10 balloons accurate longitude and latitude of the individual or team, will be provided by the organizers of 40,000 U.S. dollars (about 270,000 yuan) bonuses.　　DARPA stressed that the 10 balloons are not difficult to locate, are located next to the main road, but to set the exact location of all balloons, players must be able to establish a national social circle, to launch a nationwide network of users to participate in the search for red balloons. DARPA's senior director, Pitt Li Hu, says they have mastered many of the reasons for the formation of social networks-people areProblem-solving, but the researchers still know little about how to get social networks to mobilize quickly and deal with the trust crises that arise in social networks, which is one of the important goals they have launched.　　In addition, as an Internet research agency, DARPA hopes to celebrate the 40 anniversary of the Internet's birth with this interesting online scavenger hunt. Treasure Hunt key test of interpersonal trust in social networks organizers said that as of 5th, at least 2000 netizens registered as competitors on DARPA's website, and the number of participants is increasing. These "Balloon hunters" have been on the United States's most well-known social networking site "Facebook" (Facebook), micro-blog Twitter set up a special homepage to promote their treasure hunt team, to attract more netizens to join the search for red balloons. After the launch of the Red Balloon, the country's treasure hunt team in the Internet to share clues, including deliberately misleading opponents of the error message, the balloon hunters must have quweicunzhen eyes. Lee said: "This is a game involving bonuses, increased the fun of the game, people will be for the exclusive award and keep the Secret." "The 39-year-old Florida State businessman Joen Cannar set up a Web page to call on netizens to look for red balloons with him." He also launched his family and friends to advertise his actions. In order to inspire more netizens to join his Treasure Hunt army, Cannar a public announcement in the media that he is willing to share the bonus with the users who provide accurate information. "I want to learn more about using social networking to interact with people in this event," he said. "Popular record 1." Harvard Business School teachers and students to participate in DARPA as early as October 29 announced the "Search for Red Balloon" plan, immediately aroused the Netizen hot discussion, many people put forward the innovative network treasure Hunt method. Harvard Business School graduates and professors hold up the banner of charity and set up a "Red Balloon project", promising to donate all the money to AIDS research institutions if they win the game. Harvard MBA student Bladley Lutambo says they are now using Harvard Business School's Facebook and Twitter web pages to mobilise 2000 students to search for red balloons, and to launch a 50,000 to 100,000 Harvard Business School alumni in the future to join the hunt.　　The key to winning the game, Lutambo said, is "people are more powerful", so they agree that Harvard teachers and students who find red balloons can keep 1000 dollars each. 2. iphone software vendors customized treasure Hunt software Many technology companies regard the treasure hunt as a good opportunity for fame. Mutual Mobile, a mobile technology company based in Texas State, USA, has developed an iphone software that allows iphone users to easily label their location on a mobile map after seeing red balloons. Mitch Ristov, one of the founders of the company, had previously participated in the DARPA competition, and believes that with the technical support of mobile devices, people can tell each other more quicklyKnowing the location of balloons is more convenient than using a computer to communicate. If the company wins the jackpot, they will also reward 2500 of dollars in return for customers who use their own software.　　It is reported that the software since the release of 2nd, has been downloaded 8000 people/times. 3. Balloon artists also come to the fun in addition to really want to hold back 40,000 dollar bonus treasure hunt people, there are many players are to join the fun. Larry Moss, the American balloon sculptor, said he had built a social circle to promote balloon art 18 years ago, and to commemorate the social network's huge contribution to the Internet, he launched 2000 of his online fans to join the search for red balloons. If he wins the game, Moss says, he will use the prize money to create a 30-foot (9-metre) cake-shaped balloon, and a manned sky.