US network music service provider Pandora announced in Wednesday

According to foreign media reports, the United States Network music service provider Pandora announced in Wednesday, the total number of registered users has exceeded the 60 million mark on the same day.

Last December, Pandora's registered user volume exceeded the 40 million mark; early April this year, its users exceeded the 50 million mark. Pandora's users, from 20 million to 40 million, took a year. In other words, Pandora's user growth has been growing at an unprecedented rate in recent years.

Statistics show that 44% of American netizens listening to online music use the Pandora service. About half of all users of Pandora listen to music via Apple's iphone, Google's Android phone and other mobile devices. It is worth pointing out that iphone users can play Pandora songs as background music after Apple released its iOS 4 operating system for the iphone last month.

During the 2009, Pandora was once confronted with the fate of a shutdown, as major record companies offered to charge high royalties to internet music providers. Pandora's sales are expected to reach $100 million trillion this year. Pandora currently offers online music involving more than 90,000 artists, 80% of which are played by users every month.

TechCrunch, the US technology blog, points out that if the current trend is under way, Pandora's registered users are expected to break the 100 million mark sometime next year. Last month, Pandora made a new round of financing, but did not disclose the specific amount of funding.

Industry insiders point out that while Pandora's current user growth is strong, it faces strong challenges from other rivals. The Swedish Network music service, Spotify, has previously announced that it will officially enter the U.S. market in the third quarter of this year.