Suddenly, I found myself very much like to summarize the issue of occupational level, some friends may think this is very real. However, in fact, understanding your own goals and testing standards is the prerequisite for your successful completion of this task. Establish a clear goal, and break down the small targets and test standards that are easy to accomplish. Can be used to monitor their own completion, modify bias, and continue to motivate yourself. It is only fitting that the product manager measure his level with his work output. So I want to talk to you, what kind of product to be able to count as a good product manager.
The first floor, make available products
Sounds simple, but it does it and is. Programmer according to your design, smooth production of finished products, you meet the first layer of the conditions. Although this stage is mainly imitation, but you not only know the results, but also to know the general process of production. The test method is also very simple, try their own on the line, the function is complete, the use of smooth.
The second layer, to make products that can participate in market competition
You do not do the task to complete the task of doing the product, your product can get on the market to sell! There is competition in the market place, your product will inevitably be compared with other people's products. On the second floor you must have the ability to analyze markets and other people's products. Analysis of what kind of opportunities customers know, analyze the opponent to know which opportunities have been accounted for by others, how can I do better than him! You need to use their own products and adversary products, objectively judge their products Is there any obvious advantage? After passing this off, the product should be thrown into the brutal market to allow users to judge, and finally the market share to speak.
The third floor, made to lead the market trend of the product
Why South overnight STYLE popular in the world, your product not only to make users feel better than other products, but also better to make users feel worthwhile for you to spread. Such as Jiangnan STYLE MV novelty interesting, easy to imitate the dance, which contributed to the conditions of its red burst. For another example, Ferrari, first of its beauty and performance so that users convinced that buyers willing to show off, which also contributed to its spread.
The fourth floor, make a branded product
Brand is the user's overall impression of your previous product, through LOGO, color, icon style and other elements of heritage. Talking about Tencent you can immediately think of a powerful penguin empire, when it comes to 360 you can immediately think of safe, simple and so on. These positive biases will certainly give your new product some advantages. Of course, this amplification effect, but also play a role in negative biases. Therefore, the difficulty is to maintain the quality of a single product to maintain, establish a brand image requires long-term efforts, but the return is rich.
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