Use question-and-answer titles to introduce more traffic to the site

Source: Internet
Author: User
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For the question-and-answer type retrieval, the search engine's processing way and the general call type retrieval are very different. The use of question-and-answer titles not only improves the ranking of Long tail keywords, but also can introduce more traffic to the site.

We are in the "How to improve the keyword ranking-search engine and keyword weight" in the article on the search engine's eyes, the key words are divided into: Retrieve type words, adjust type words, invalid type words. Please refer to the article for further information.

But for question-and-answer retrieval, search engines will have a different approach. In this way, the weight gain is the same as that of narrative retrieval, except that it adds a set of question-handling modules and a response-processing module, prioritizing search results for the retrieval type words that contain and question-related.

For example, if a user searches how to buy iPhone4, and buys IPhone4, because the former has a question-and-answer word, the Serps (search results) will only show how (how/how to wait) to buy iPhone4, and the latter will include "buy iPhone4" results.

In other words, adding question-and-answer words in the title (and in the text) will make your article appear in more search results, increasing the visibility of your site's content. For some segments, the search results are even hit directly.

From the perspective of user query habits: Users generally use search engines in order to find a certain aspect of the answer. The search words that are typed at the entrance of the searching engine often appear "where", "how", "How", "Good", "how" and so on. In the question-and-answer words in front of or behind the search type Word, and then form a natural statement, such as "where iPhone4 can buy authentic", or phrase "iPhone4 where authentic." Through the article "How to improve keyword ranking-search engine and keyword weight" we learned that, of which iPhone4 and authentic are nouns, belong to the search type word; Where "is the question word, belongs to the question and answer class sex word. So the search engine will give priority to convert the phrase to "where to buy iPhone4 authentic", and then in the database contains the above three words of the collection to retrieve, and finally the results sorted.

Therefore, whether from the angle of enlarging the Serps search result exposure rate, or from the aspect that conforms to the user inquiry custom, or from the goal that searches for the direct hit in the subdivision domain, we all should use the question-and-answer word to carry on the title and the text content construction.

Of course, using a question-and-answer title only means that your content will be significantly increased in the search results, but does not mean that your content will get a high ranking. In the area of segmentation, the use of question-and-answer titles and content does greatly improve your website traffic, but in the fiercely competitive Red Sea market, it is still necessary to improve content quality and website trust and weight.

This article by Lanzhou website construction and Lanzhou seo-Oriental Huivan Optimization Team original, reprint please keep the link: http://www.easthv.cc/blog/lanzhouseo/use-QA-title-to-get-traffic/

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