Use soft wen to promote Enterprise website: Writing technique and submission of soft paper

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Now many of the corporate web site in the use of search engines to promote and optimize, the main purpose is to enhance the flow of the site to achieve the enterprise product or service sales. But there are many ways to promote the enterprise website, including paid bid promotion and SEO search engine optimization, many corporate sites have chosen SEO search engine optimization, because it more economic reality. Then for this enterprise website promotion mode, the best to improve the site traffic and ranking and the weight of the method is no more than the soft text promotion.

How to use soft text to promote the Enterprise website? A good soft wen can bring the benefit of the website is immeasurable, every one do seo know such a point, this is also every SEO is in use a promotion way, but why still have so many SEO can't see the advantage and function of soft text?

In fact, the enterprise website using soft text promotion is a very good method, the reason why do not see the results, small series summed up two reasons: first, the quality of the soft text does not pass; second, the soft text release platform is defective. For such problems, combined with small series/Loudi real estate Network to do SEO more than a year of experience, summed up a set on how to write a good soft and soft paper release platform to choose the article, I hope we can like, but also can effectively help everyone, but also hope that there is not like to spray me, we are interested in communication.

The writing method of soft paper:

The title of the soul

People who write do know that such a term-"title party"-is about publishing articles in the news section of some websites to attract readers ' editors with headlines. "Title Party" has always been the author of the world is not ashamed of the existence, because they write the title is attractive, but with the content is too big gap. But for our optimization of the soft text, we will not deliberately despise any form, as long as it is in our favor, we need to apply. "Title Party" We do not do, but we can learn from such a form, a breathtaking title can be completely involuntary to click. In the title creation, small series summed up such a set of experience:

1, the title contains keywords (this is nonsense, hehe)

2, if a well-known person in your article appears, then the title must be reflected;

3, reasonable use of numbers, often the number is the most intuitive and the place of concern;

Combined with the above mentioned, the key words + characters + numbers, a good title on the out. For example, "XXXXXXX (key words): Some so-and-so to expose a corruption xxxxx (number)."

A simple and powerful opening

People who write and read things know that we read an article and often read the first paragraph of the opening and then know if we can continue. Whether the opening of an article can attract readers is very important, usually, our opening is a general explanation of the topic, the purpose is to let the reader more understanding of the topic content, thus causing the reader to read the text. The beginning of the summary of the small series is as follows:

1, briefly explain the title;

2, set questions, suspense, let the reader curious, and then through the text to answer their curiosity;

3, want to have an open part, such as "want to know why xxxxxxxxxxx?" Please see the detailed description below

The beginning of the article is like a news broadcast inside the contents of the summary, how you read the content of the summary after discovering that there is no content of your attention, then you certainly will not look down.

Enrich rigorous content

The front is to play a purpose to attract readers, an article is really the place to be part of the content, and then a good beginning and the title is just let readers continue to read it, if not a full rigorous content, will not lead the reader to click on your link to enter your site. Therefore, the purpose of the content is to satisfy the reader's curiosity and thirst for knowledge, so that readers think of your site to learn more about the relevant content. Content on the request is actually very simple, is the primary school narrative writing, time, place, character, cause, pass, result. Requirements of language Introduction, narrative clear, logical thinking clear, there is to give our results to lay a good foreshadowing.

A simple and tight ending

The general ending is your thoughts and opinions on the whole event, which embodies your ability to summarize and express. And, of course, don't forget to write a thank-you note.

In addition, at the end of the above can add such words, "This article to the XXXX site xxxxx" "To learn more about the issue of XXX, you can enter XXXX to see" and so on, leading the reader to our site to bring traffic.

New and practical material selection

The most important thing is to get the last to the finale, this is a soft writing the most important part. Material selection, we can according to current issues such as hot spots to select materials, we need to have a certain degree of information sensitivity:

1, according to your industry to subscribe to your industry magazine, newspapers to obtain the latest industry news and information.

2. Collect about 10 information portals of your industry, then register members on their website, leaving email to subscribe to the latest valuable news of this website.

3, every day using Baidu search your industry keyword, to see if you are the industry's most news.

4, join 2~5 you this industry QQ group, you this profession once has the new news, you certainly may be informed.

5, join you in this industry Baidu Bar, Baidu Post bar popularity is very high, but also the elite of various lines often gathered place, a lot of explosive news are from the Baidu Bar.

6, open microblogging, spend 2-3 minutes a day to pay attention to their own microblog, to see if there is a valuable broadcast.

Write good these, a good soft wen basically can announce complete, but this still far can not reach our goal, our goal is to use soft text to promote, use soft wen to our enterprise website to bring the flow to achieve sales and so on. This requires us to consider the technique of releasing the soft text.

Soft article submission

When the soft text is published, the first thing we need to do is start on our own website, wait to be included, and then publish on the other website. In general, the release of soft article site as much as possible to choose some high weight, high volume of places to publish, such as: A5, Tianya, Sina Blog and so on. In addition, you can also go to some of our business related to the website published, if your business is a wine site, you can choose similar to 9928. TV kind of place.

The above is a summary of the article on soft writing and soft text published articles, the use of soft paper to promote the Enterprise website is a good way. Thank you for watching, I hope you have a lot of exchanges. In addition, this article transferred from/Loudi Real Estate Network (http://www.ldfdc.com), reproduced please indicate the source, thank you for your cooperation.

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