Use the advantages of logistics to do the sea Amoy?

Even if the Cross-border electricity dealers are now the Red Sea, Cross-border electrical business projects are springing up, tirelessly to emerge. In the Shun Fung Express wading across the border, and a private courier company Rhyme Tatsu also joined the cross-border electric business to prepare for the Red Sea, its cross-border electric business platform Superior delivery Love (UDA) is now online.

According to the introduction of rhyme, UDA will play the logistics advantage of Yun-da to do cross-border electrical business. Yun Tatsu think that the biggest barrier to do cross-border electricity is logistics, and have the innate advantages of logistics, rhyme Tatsu will use this advantage in the Cross-border electricity market "a piece".

Excellent hand love now has mother and child, beauty skin care, drinks, food and protection of five categories of goods, including the United States, China, South Korea three shipments to direct. To UDA cooperation brand side, Yun Tatsu will provide its integrated supply and marketing warehousing services.

So far, Shun Fung, Yuantong, rhyme Tatsu are low-key line of Cross-border E-commerce platform. Earlier, many logistics companies have opened transshipment services. But is it true that logistics companies do cross-border electricity?

Xia Wenbin, a former CEO of the cross-border electric business, said to 36 Krypton that "logistics advantage is not able to achieve all the components of a cross-border electricity quotient, but also includes the framework of the platform, the selection of goods and the complete range of products are important factors." ”

Shun Fung on January 9 on the line under its sea Amoy platform Shun Fenghai, in Shun Fenghai just on the line to emphasize its advantages in overseas direct mining, international warehousing and logistics and the speedy clearance.

But now landing Shun Fenghai page, will automatically jump to the sea to buy abundant shipping page, and it is also through the overseas electric network to pay, buy, sent to shun Fung foreign collection, and through the Shun Fung warehousing and logistics sent home, in essence, transshipment services.

and rhyme Tatsu Love on the home page has been a large number of new merchandise, but in its home focus map, mall bulletin board and star shops have a large number of white, focus map also shows the vacancy. Can be seen in the range of goods and products of the complete star still have a certain short board.

There is no retail gene of the logistics companies to do the electrical business, or there are certain barriers:

On the one hand, in the short term want to improve the type of goods is difficult, a large number of foreign commodity variety, just cosmetics on the high and low grade large and small thousands of brands, more types of goods, for logistics companies, to do the electrical business needs a certain amount of time.

On the other hand, Honey Amoy, Mody search, Sea Cat Kee, what is worth buying and so on the sea Amoy electricity, most of the early start by the forum, not only has the advantages of content plus marketing, but also a large number of core users, which is not available logistics companies.

In addition, the Cross-border electric power is already a Red sea, before the day Cat International, Jingdong, 1th stores and the United States and other giants such as the big eyeing, after the ocean pier, what is worth buying a kind of deep sea Amoy platform for many years. Now choose to do cross-border electrical business logistics companies, is Charybdis, if not their own advantages of pressure is very large.

Finally, after the Shanghai and Shenzhen, such as the FTA, Hangzhou, the establishment of the cross-border electric commercial test area, so that the major cross-border electric operators can advance in Hangzhou stock, domestic purchases of foreign goods can also be lightning shipments. This means that logistics companies are losing the logistics advantage of doing cross-border electrical business.

For the logistics company to do Cross-border electricity, the CEO of the Ocean Terminal has said,

"Downwind such logistics companies based on logistics advantages to do the sea Amoy electric dealers have a certain strategic considerations and advantages." But in the product landing may encounter problems, because in the product selection, category of products, such as the management of the electronic business issues Shun Fengdu has not experienced. ”