User chapter of the website profit trading theory

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Any web site can not be separated from the existence of users, the greatest significance of the existence of the site is to meet the needs of users, but also only to meet the needs of users of the site in order to survive and develop in the network world. The value of the Web site's profit trading theory, which expounds that the value content of the website can meet the needs of the users, the value content is the soul of a website. The value content is serves the user, the user is the website survival and the development soil, has separated from the user, again good value content also will lose its existence significance. Based on users, to meet the needs of users, users for the site operation of the core is that we need to firmly adhere to. This article stood a row of emphasis on the importance of users and core members of the training and trading user development, hope stationmaster corrections.

One, the user is the website survival and the development source, the website operation core is the effective operation real user.

Operating the site is not a display of technical strength of the work, but the need to be good at constantly create value content, actively meet user needs, enhance user participation and profitability of the strategic operation. The essence of the website is the channel of network information transmission, and the information that the website transmits is for who service, is the user. The only object of Web service is the user, that is, we are living people, people have feelings, views, and interests. If we never get a thorough understanding of the objects we serve, how can we understand their needs and how they can provide valuable content to meet their needs? Pure technical optimization does not help to obtain real users, to obtain living users. Stay on our website, but the instantaneous user, is not what we really need. Because, they will not sigh life, will not express views, do not say demand. Without the user's real activity, there will be no interaction, and it will not form the true and effective transmission of the network information. In this way, our website operation will be divorced from the essential meaning of its existence: to realize the transmission of network information. Transmission means that people, since users and users can not be in the network, mutual effective transmission of information, our website will become worthless. Based on this, the website operation should firmly grasp the real user's promotion and maintenance, this is our service to the user's fundamental and realize the website development key.

Second, the cultivation of core users is to promote the user to form interactive relations and achieve user value creation of an important method.

In today's web site each occupy the peak of the Internet, the webmaster generally chose to operate the industry or regional Web site, in the fierce competition in the network market environment, for a certain type of users to operate, to seek a new world, to achieve the development of the website. Since the industry or regional sites, has become the first choice for webmasters, we can fully targeted in-depth promotion of the industry or the region's real users. Whether through the QQ group, or through the line, the continuous expansion of the industry or the region's real user size is our important work. Within any industry or region, there are elites, focusing on deep communication with these elites, establishing strong user relationships, directing them to publish various viewpoints and disseminating value information, and giving appreciation, encouragement and promotion to their position in the user. At the same time, by the core user-driven other users also actively participate in the site of various types of communication or organization activities, it can effectively promote the real user's wide, participation and loyalty of the promotion. Website core users to drive other users, can effectively promote the interaction between users, will gradually help the site to establish a strong user relationship. The establishment of user relationship is bound to promote mutual exchanges between users, the positive issue of views, views or transaction information, and truly achieve the user to create the original site value content of the goal, the value of the rich content will inevitably attract more real user access, website popularity and viscosity will be greatly improved. The importance of training the core users of the website is an important part of the continuous operation of the webmaster. Because the power of example is infinite.

Third, the transaction user is the most profound, is our realization website profit important Foundation.

According to the needs of the user's interests, we can classify the user roughly as: Interested users, learning users, killing users and trading users. Interested users are purely for their own interests to participate in the exchange of the site; Learning users with the interests of users, learning goals more strong, hope that through the website to learn the real value of knowledge; Pass the user is to pass the time to visit the website, of course, also have some interest, but more just onlookers. Trading users, on the one hand, are realistic goods or services demand, and willing to pay cash to meet the users, on the other hand, for the needs of users to provide goods or services, and access to cash users. There is a transfer of cash interest between the transaction users, so the user relationship between the transaction users is the most solid. Whether the demand for goods or services is truly met, whether the cash is worth the money and whether the cash transfer is smooth, allows the trading user to experience a deep interaction between users. Regardless of whether the transaction user likes this transaction, or between the transaction user from this alternate disgust, fundamentally, the transaction user has a profound user relations experience. Of course, we believe that most of the trading users are the integrity of the concept. Thus, the established user relationship is necessarily the most solid. Because, there is real cash transfer of interest. The increase of the transaction user, the frequent occurrence of the transaction, will inevitably create favorable conditions for us to obtain all kinds of profits. Whether it is business advertising, or to help businesses promote profits, or to collect transaction intermediary fees, transaction certification fees and business margin, will bring us huge profits.

The user is the website existence the only significance, is the website development Strength Fountainhead, is also realizes the profit the realistic foundation. The establishment of core user groups, driving the development of other users, we promote the content of the Web site rich, to meet the needs of users, the user recognized an important method. No matter what type of user is the user at first, over time, the user will automatically transform the type, so as to provide new development of the Web site development power. Stand a row of forum actively explore the new Web site profit model, with the webmaster grow up together. Trading means profit, the constant accumulation of trading users, will certainly promote the site to achieve profitability.

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