User experience is the source of Web site profitability

Source: Internet
Author: User
Keywords User experience website profitability

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Generally speaking, when referring to the user experience, we will involuntarily Lenovo to the SEO, because good user experience can greatly improve the SEO effect, significantly improve the site rankings. But many stationmaster did not think, actually the user experience brings the benefit is a SEO effect can generalize. What is the purpose of our station? Actually completes the user experience, to enhance the website the income to help greatly, even said the user experience may decide your website to be at exactly what income level.

First, the vast majority of websites still rely on advertising for revenue, or for affiliate ads, or for their own contact ads. By advertising revenue, you have to increase the amount and time of advertising as much as possible, and more to let users click on ads. A good user experience can provide users with more valuable content, users will stay on your site longer, and browse more pages, which can naturally enhance the advertising revenue. At the same time, the user experience also includes the setting of the advertisement, such as the appearance and position of the advertisement. The advertising design is too bad and unreasonable position, will seriously reduce the user experience degree. On the contrary, if the advertising content is consistent with your site, and placed in a conspicuous and comfortable place, then will enhance the user experience, users will inadvertently notice the ads, and then click Ads.

At the same time, user experience because of the impact on the site is very large, do a good job to improve the rankings, to obtain more traffic. More traffic automatically represents advertising being more displayed, thereby significantly increasing revenue. As a result of the major search engines on the user experience of increasing concern, in the future its status will be only high, do a good job user experience will not be wrong.

Another part of the Web site is not profit by advertising, but sales of their own products. For this kind of website, the user experience is more important. Because usually this kind of site will have a lot of competitors, and their users and traffic station users are different, traffic station users came to the site A, you can go to the site B, at the same time for 2 sites to provide a profit. The difference between selling a product's website is that if a user buys a product from your opponent, he won't buy it at your site. And what makes your site so that users can buy products from you? If the site makes users feel more comfortable, the likelihood that users will buy products from you is greatly improved. Especially now similar website sells the product to be similar, if you can make the website design more reasonable, the product picture is clearer, the introduction is more detailed, the website structure is better, the user can find the thing which oneself needs more easily, such good user experience, will greatly enhance the website the sales performance, the income growth is ripe. On the contrary, the site structure is unreasonable, the product introduction is very poor, the user looked for a half-day can not find something to buy, then you think users have what reason to buy products here?

The author wrote this article, is to remind part of the site user experience to ignore the webmaster, want to make the site long-term and successful for you to create profits, then please put the user experience first, after all, the operation of the site is not easy things, do a user experience this fundamental problem, to achieve the goal of profitability. This article is original by http://www.aikanwx.com, published in ADMIN5 webmaster NET, reprint please keep this information.

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