User experience optimized website design Beauty

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After the user opens the website, the website gives the visitor the first impression to be very important, this directly determines whether the visitor can convert to your customer, therefore the website design esthetic degree is very important.

The design of the website should be elegant, a website if the atmosphere of design, will give a very strong, can trust feeling, recently many customers to find my search engine optimization, for the design of the station, I will take the initiative to the customer to recreate the site, many customers puzzled, For me to do a corporate website charge two thousand or three thousand feel a little expensive, they said that in Beijing to find someone to do the site only need 500, for this customer, in fact, I am not resistant to the site user experience and search engine is not understand, but also think they know the market, I explained to them, they do not like to listen. In their understanding, a website is simply to do two or three pages, write on the introduction of the company, the most introduced under the product, the entire site is very rough, and even some people are directly downloaded the station, and then changed the text to give customers, customers are still saving their money and feel lucky, actually spend money to do this site, That's a total waste. The purpose of the site is to use the network to carry out marketing activities, marketing their company's products, simply do a few pages to put that, do not update, do not maintain, is meaningless. and our regular web site has a good art design, perfect and scalable website column, perfect backstage can release the news and product information, and very conducive to search engine crawl, after a certain setting in the background, even if you do not need professional SEO personnel to do optimization, The difficulty is not too big keywords will also be ranked, there is a good marketing effect, if you cooperate with us these have many years of experience SEO personnel to optimize the keyword, marketing ability will be more significant, this is 3000 yuan site and 500 yuan site difference.

The most basic function of an enterprise website is the company introduction, news module, product module, company introduction, message book, recruitment system, friendship links, case system, and a complete background management system, you can easily manage the various modules mentioned above, so that not understand the technology enterprise customers can easily operate the site management. A full-featured, well-designed site will allow users to continue to browse, find relevant information, and will not look at a glance away.

The basic principle of website art design:

1, the style according to the website localization and the audience group's liking, different visitors appreciate the taste is different, such as: Entertainment station design style to be brisk, let people feel happy after looking; The government website design should be solemn, can realize the majesty of the Government department; Game website design should be cool, in line with the taste of young people; The article class website design should be elegant, lets the visitor be able to calm down the heart to read.

2, avoid unusual dazzling design, dense content, the page text or picture color design can not be too abrupt, a Web page content not more than three screen, enterprise station should control in a half a screen, the content to make a clear classification, user-friendly to find the content, Having too much content on one page can make visitors feel overwhelmed.

3, do not use too much dynamic effect, site effects too much, that is, the impact of the site open speed, and will distract the user's attention, more serious is excessive application of special effects (Flash, JS) may affect the crawl page.

4, the content of the arrangement to be logical, different products to classify, different articles to be classified, so that you can better let users understand their products, generate more repeat customers, resulting in sales conversion.

5, front and back layout to be consistent, navigation and design style to unify, so that each page good cohesion.

6, color design should be reasonable, a Web page color can not be used too much, otherwise it will make visitors feel messy, resulting in visual fatigue.

7, the text as far as possible use font, the size should be moderate, background color and text color contrast is too small, usually white bottom black word and white bottom blue word is the most commonly used color collocation.

This topic I first write these, in the art design aspect I am a layman, in writing this article can obviously feel more difficult, not as easy as to write SEO tutorials, it can be seen to do user experience optimization needs to master the knowledge needs than do search engine optimization more comprehensive, later I also need to expand their knowledge. This article must have imperfect places, I hope proficient in the design of friends can give me a supplementary, so that we can learn from each other, improve together, my qq:27813705, Welcome to Exchange.

Author: Sun Yunqun: Shandong SEO Training Team