User-oriented Web page layout in SEO

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The layout of the website page is to improve the user experience degree, the better the user experience of the electric business website means that there will be more turnover, the better the user experience for the information type website can enhance the user's stickiness. Now the major sites on their own site layout are more and more fastidious, just like the previous seller's market turned to the current buyer, this is the inevitable trend, research user behavior, to find the user's intention to reasonable layout of the site, improve user experience, this is the trend of SEO.

Here we take a well-known special sale website for example, to analyze the site layout need to master what skills.

First we look at the navigation, the following figure:

Remove the Home guide, you can see there are in the first beauty makeup special sale, the second parent-child special sale, the third home special sale, the fourth day of the line several internal page navigation, then these several navigation why want this sort, do they have some kind of latent rule? To be sure, the rules are there, if I say the need for beauty makeup > Parent-Child store > Home Products > Tomorrow on the line, you must be my view of the exhibition, so this navigation is in accordance with the user demand to sort, which is conducive to the most extensive user experience.

At the far right of the navigation is a product's category navigation, as shown in figure:

According to the general layout of the site, here is generally a product search box, but here is a seemingly should be placed in the Electronic Business category of the left side of the category navigation is replaced, this is why? Here to say is the site features, the site is a special sale of goods network, using categories to do search conditions more can show more special sale of goods to users, Specific search commodity name applies to the mall site, so that users can quickly find the goods they want. And "This should" is the classification of navigation places but made their own special selling products display area, which is in line with their own site characteristics of the layout, users will certainly use the site at the same time unknowingly feel this feature brings a good experience.

Moreover, the network's Special Products page ranking, as shown:

Have done Taobao friends will know, Taobao baby sort of have an impact on the condition is the shortest time from the next shelf goods have a priority to show the opportunity, from the time can be seen on the map, the site is also such an influential factor exists. There is the special selling products display time set, you can see the longest there are 7 days or so time, so why is 7 days instead of 1 days, 2 days, it is also from the user's point of view to analyze, users from seeing goods to decide to buy goods is a certain amount of time, 1, 2 days to consider the time will certainly be hasty, 7 Days long time is more suitable, but also can give as much as possible to the display of goods opportunities.

The above is only through the analysis of User behavior for page optimization layout of an example, on different sites, to analyze the user behavior is also different. Want to understand the importance of page optimization, you can also see the ice cream "SEO work of the brief planning", which mentioned. Thank you for browsing.

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