Users and people in Web2.0

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One

Among the hallmarks of web2.0, users are the first: everything is user-centric. However, although the user in web2.0 is the first, but not the ultimate goal, the ultimate purpose is most of the interests. In other words, the user is just a service provider to achieve their purpose of fame and fortune means. I do not believe that any company will righteously and boast that the purpose of their web2.0 service is for the benefit of all mankind, to retreat 10,000 steps, for the benefit of his audience.

Of course, the effect of these services in the process may affect the "people", but please do not say "all to the" people-oriented. "People" in this process, at best, is a measure of the quality of the service and the availability of benefits to the provider a reference value.

Web2.0 does enrich some people's lives and bring about some changes. But that's not what this article is about.

Two

First look at a few web2.0 about the user's "principles":

Everything is user-centric

User belongs to "developer" and development object

The user's "self Service" will serve the "long tail" of the user

The first is what we often see, is often mentioned, quite a bit of "serving the People" style. I think it means "all development, application, testing and improvement should be user-centric". But this "everything" has been shed a lot of things, such as web site spending and income. Of course, as a user of our free access to quality services will certainly not think of even the income of others to take.

Second, web2.0 products often hang a "beta" logo, which is beta in general. Who's going to beta? Users; why beta? To end beta. The end of beta in a sense represents the maturity of the product, can provide more users with better service. When a user beta product, it is beta itself, beta operating system, browser platform, custom preferences ...

Third, the user's "self Service" will serve "long tail". This "self service" is more of a product-generated data. The user creates and collates content based on the characteristics of the product and provides that content to other users of the product.

A clear pattern:

Product (embryonic, by the service provider development)--beta+ "self-Service" (user participation is extremely high)--"self-Service" + "Long Tail" (user participation is extremely high)--end of beta+ profit

When people talk about "users", they like to join the concept of "people". After all, this is done to people with products, must be based on the characteristics of people to make, lost the "people", the product also need not exist. And the producers of these products are also constantly digging to discover the characteristics of "people" so that their products better and "people" combined.

I think, this time "person", just added layer concept "user", still cannot count as complete person.

Three

Can not deny that the web2.0 makes the network even people's life has revolutionized the change, but cannot exclude these product development, the application, the consummation, also just took advantage of "the person" the "characteristic", these "characteristic" also precisely is the human common "shortcoming".

For example, many services have always been gliding, the overwhelming is the product can bring the "good", in the slightest mention of the product may bring "bad" or "bad", in the user registration process deliberately skip or directly hide with their products or services related to the legal provisions or risks.

Of course, we can say that this is still a user-centric, the greatest extent to meet the user, to provide users with the best quality service, which omitted the "risk" is only to make users not harsh on these red tape, faster to enjoy these services. Anyway, everything is user centric.

In fact, in the above principles we also see that web2.0 to user-centric, fully tap the user characteristics, the purpose, to a large extent, to improve the product, accelerate the maturity of the model. And here the user, is still the means, reference value.

Four

A few days ago I searched some old TV series, found two phenomena: one is now search these keywords, most of the search results from the video service network, and the relevant information is very many, dizzying, indeed greatly facilitate the audience; the second is that most of these documents are pirated, not copyrighted, and Not deleted by these video service networks. It is to be noted that this situation prevails.

I don't want to talk about it. The lack of user copyright awareness and the root cause of this phenomenon, I am puzzled by the attitude of these video service network, very ambiguous, regardless of the user or the owners of intellectual property rights.

And I noticed that, as mentioned above, simplifying the registration process, omitting the relevant provisions, diluting user responsibility, fuzzy users may encounter risks, is the consistent style of many sites.

I think we should at least use an IFRAME to invoke the registration terms? Or, as Bullog, the special circumstances of the articles are highlighted. These details, I think, are as important as the details of the products used by web2.0. (Google's many services operating modes are well worth drawing on)

Many service providers would like to fish in mixed water, in the ownership of the property owner has not been prosecuted before, has maintained the normal, after being sued can be the data for users to add (that is, the aforementioned "All user-centric, to provide quality services for users") as an excuse for the removal of charges. And can also talk about the current situation, the user's sense of copyright how weak, its origins how far-reaching ...

However, these service providers must know that once this happens, they will not escape the relationship, the penalty is inevitable.

Of course, the copyright examples cited above are only one of many. It is certainly not a good deal to put some of the "historical legacy" issues to the service providers, although they are an important and necessary force in the process of solving these problems.

And we, these users, these "people", in the use of free services, we must strengthen this awareness. For example, when uploading information, make sure that you have the copyright of these materials (at least the right to use) and to resolutely suppress the real-name real-name, or the day Jizhong or Jin Yong to the service and you go to court, then don't blame someone else registration clause tells you not to upload "illegal" information When Facebook opened the user data search, keep an eye on, even if Facebook defaults to your data can be searched, you have to take the initiative to turn off this feature, or the day your mailbox and mobile phone to receive more than spam information, when the time to not blame someone else did not tell you may have ... (Zebian Admin01)