Using search engine to promote enterprises to take the road of profit

Source: Internet
Author: User

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Small and medium-sized enterprises for the site to promote the current, has not really realized the difference between the Internet and the media, but also a convenient marketing tool, we need to rely on our own to use and develop it.

In real life, in order to achieve the marketing role will choose to use road signs, neon lights, activity ads, road signs are similar to our website name, Neon is the trademark to achieve eye-catching, campaign advertising can be said to be promotional activities, corporate advertising. It takes some effort to think about what it needs to put in, and then take advantage of how you can make the flow of the ad profitable. We delve into how to understand the use of such keyword ads.

This is a very effective way to bring potential users to the business. Pay by effect is more reasonable, give the enterprise a good evaluation of their investment, income platform. Companies also adjust prices anytime and anywhere. In some cases we must also grasp that some enterprises in the purchase of keywords to buy the most crazy, hot industry, buying madness is not necessarily bad, as long as the value of the purchase. But many companies buy so-called very cheap keywords, the actual cost of paying is very big. Here are the problems in the following areas:

Price: We are all clear a keyword, if more than one business competition, your price is higher than other merchants, you can row in front, so the enterprise in the development of a single click price should have a bottom line. Choose to click on the price comparison, or did not meet the expectations, the bottom row is not superior. So many people can not find us, "forced" we have to raise prices, for some companies will blindly choose to increase the cost of a single click, this feeling is similar to "self-inflicted".

Peer: do keyword search engine advertising must have a lot of peer enterprise with 17853.html "> services focused display." We need to note that click and sales slightly separate to consider, users buy a product, open the page must be more than one. They will simply prefer cheaper places to buy. Again, if the price service is similar, we will choose one at random, this will make our browsing to sales of the conversion rate is very low-there is no number of clicks on how many sales, we need to adjust our prices, especially for competitors to adjust the content of our linked pages, Try to open a few pages of customers can increase the chance to choose us.

It is not very difficult to classify and think about the users who search through the engine, and the chances are very valuable. Enjoy the advantages of customer service users, he is the easiest to convert into your business loyal users oh. If you can get a lot of such users, and through our services to attract them into a loyal user, imagine will be a great thing!

Author: helloboting

Original load: Program supermarket network http://www.cxcs.com.cn/

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