Using SEO optimization to suppress corporate negative news

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Now is an era of rapid information dissemination, network as a special media, when our website or enterprise to do strong, the enterprise through the network brought the brand effect, brought many customers; But inevitably we are also suffering from some negative impact, these negative information we do not rule out due to customer's after-sale problems, However, most of the malicious slander from competitors in the industry, because of the low cost of negative information or even 0 of the cost and anonymity, resulting in enterprises can not be held responsible people. Easy Water Shanghai SEO today to talk about how to use SEO methods to suppress negative news, enhance the credibility of the enterprise. The use of website optimization and website promotion methods to maintain corporate reputation and enhance the reputation of the enterprise is the most effective and cost-effective way.

First of all: we need to understand the general negative message of the release channel, the negative message platform is nothing more than the negative keywords in the search engine, so that the customer search impact on the customer's judgment;

Second: The method of suppressing negative news includes: 1. Through the optimization of the way: including the positive keywords to suppress negative keywords in the home page, this need to optimize the site, so that some keywords including long tail keyword can reach the front of the search engine, so that customers have preconceived impression. In addition, the use of reverse optimization means that the negative keyword by the search engine scheduling cheating or using improper optimization means to make negative keywords by K. This takes a certain amount of time, but the results are quite significant. Because search engine is the first source that the customer finds the website.

2. Through Baidu's own platform: Baidu platform, including Baidu know, Baidu Library, Baidu Bar, Baidu's own brand of its own high weight, and Baidu's platform by the attention is also very high. We can publish some positive impact posts or articles to attract customers ' attention. Baidu know and Baidu Library are more authoritative, Baidu Bar should be more user groups, has a certain influence.

3. Through the promotion of the way: the promotion of the way, including soft text promotion, in the major forums or websites to publish articles, as far as possible to release the third party, will make customers feel more cordial. Blog, micro-blog promotion, you can build some blogs, mass release some of the positive articles on the enterprise, but also in micro-blog to disseminate information about the enterprise products or brands of good news. In addition to the Forum mass and classification of information is also very important, these need a lot of information to fill. Now more effective in addition to the above several also include video promotion, video because of its very high popularity, not only can bring a lot of traffic, video site in the search engine rankings will be very high.

Finally: no matter what way to suppress negative information, enterprises need to do their own products and services to avoid other disputes at this stage, in addition to the malicious defamation of competitors, in the promotion of their own brand while also through legal means to deal with. Http://www.uterus120.com Webmaster Original.