Using soft text to promote website writing skills

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It's written to me, and I'm almost a beginner, and the masters don't look, because it is a way of looking at others summed up, so that I can not be ashamed to die. First, what is the soft text, it is relative to the hard advertising, by the company's marketing planners or advertising company's copywriting staff to write the "text ads." The soft article pursues is one kind of breeze, the embellish thing silent propagation effect.

So how should you write Web site to promote soft text? I will combine the Qilu opportunity Network--a unique b2b2c2c e-commerce form and entrepreneurial members of the network interaction as a whole, a new model presented all-round comprehensive network business platform to share my thoughts:

Everyone on the web is generally a purposeful publication of their own articles, of course, this is generally to promote their own web site or products, such as Qilu portal, is to publicize their website what special innovation, special, their services what better than others, so that everyone saw our soft text can be based on the content of the article, can easily find the site we promote. The main or our soft text is reproduced, you can get a lot of outside the chain to improve the ranking of the site. Get more clicks.

From the role of soft text analysis, the first is to improve the visibility of our website, when our articles are reproduced in countless places, virtually improve the visibility of our site, but also free of the most effective way to promote. When our site domain name has been quoted countless times, we are all familiar with. And then the search weights, General articles can be written at the end of the article to indicate the original and source, this can improve the chain, when our article was reproduced n times, I have n outside the chain, the effect is very obvious. The last is a click IP, this IP although not a lot, but the source is very wide, can be corresponding to improve our PR is valuable oh.

So seriously, how to write a website to promote soft text? I personally think that the main is divided into two parts:

The first is to start with the content of the website, write and our site content related to some of the industry line articles, such as Qilu portal, because is an all-round comprehensive network information platform, then we can original some comprehensive network information articles, or share a lot of the latest network information hotspots, network marketing and so on, One of the things to note is that the article must be original, and the quality to be very high, from the title of the article selected (is the key words) to the article optimization, to the content must be very strict. Design article structure, grasp the overall direction, control the trend of the article, select a strong impact of the title, such as the impact of the Qilu business Network is: Set unique b2b2c2c E-commerce forms and entrepreneurial members of the network interaction as a whole, with a new model to present HH we can from these impact points to improve the overall text, according to the framework of rich content, to polish the specific content. This is a successful soft article can be sent out.

The second is from the IT industry, write some of our own experience in the operation of the website or SEO experience, so that peer learning, and this original article must be high-quality, so as to improve our reprint rate, other to pay attention to the same as above.

This kind of writing out the quality of the article must be very high, of course, will take a little time, but the effect will be very obvious, we can choose a number of high weight sites or forums.